Narrow search
Showing 1 - 6 of 6
Cover Image
Legitimizing academic research in design : lessons from research on new product development and innovation
Griffin, Abbie - In: The journal of product innovation management : an … 28 (2011) 3, pp. 428-433
Persistent link: https://www.econbiz.de/10008991413
Cover Image
Best practices in new product development and innovation : results from PDMA's 2021 global survey
Præst Knudsen, Mette; Zedtwitz, Maximilian von; … - In: The journal of product innovation management : an … 40 (2023) 3, pp. 257-275
Persistent link: https://www.econbiz.de/10014291999
Cover Image
Marketing’s roles in innovation in business-to-business firms : status, issues, and research agenda
Griffin, Abbie; Josephson, Brett W.; Lilien, Gary L.; … - In: Marketing letters : a journal of research in marketing 24 (2013) 4, pp. 323-337
Persistent link: https://www.econbiz.de/10010207200
Cover Image
Serial innovators : how individuals create and deliver breakthrough innovations in mature firms
Vojak, Bruce A.; Price, Raymond L.; Griffin, Abbie - In: Research technology management : RTM 55 (2012) 6, pp. 42-48
Persistent link: https://www.econbiz.de/10009681950
Cover Image
Serial innovators' processes : how they overcome barriers to creating radical innovations
Griffin, Abbie; Price, Raymond L.; Vojak, Bruce A.; … - In: Industrial marketing management : the international … 43 (2014) 8, pp. 1362-1371
Persistent link: https://www.econbiz.de/10010473308
Cover Image
The high-end bias : a decision-maker preference for premium over economy innovations
Reinhardt, Ronny; Gurtner, Sebastian; Hoskins, Jake D.; … - In: Long range planning : LRP ; international journal of … 57 (2024) 1, pp. 1-19
Persistent link: https://www.econbiz.de/10014529422