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~person:"Guercini, Simone"
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Guercini, Simone
Batabyal, Amitrajeet A.
71
Galenson, David W.
64
Choi, Tsan-Ming
48
Nijkamp, Peter
48
Ko, Eunju
35
Zhou, Jing
31
Borowiecki, Karol Jan
29
Fritsch, Michael
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Potts, Jason
27
Lazzeretti, Luciana
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Mumford, Michael D.
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Nathan, Max
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Kourtit, Karima
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Shalley, Christina E.
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Carayannis, Elias G.
19
Henninger, Claudia E.
19
Koslow, Scott
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Neckermann, Susanne
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Lange, Bastian
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Ahlfeldt, Gabriel M.
17
Comunian, Roberta
17
Lee, Neil
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Beladi, Hamid
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Freeman, Alan
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Brem, Alexander
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Nachum, Lilach
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Ozuem, Wilson
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Schüßler, Elke
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Choi, Jin Nam
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Fields, Ziska
14
Kabanda, Patrick
14
Michie, Ranald C.
14
Shen, Bin
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Journal of fashion marketing and management
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International marketing in the fast changing world
2
European journal of marketing : EJM
1
International business review : the official journal of the European International Business Academy
1
International marketing review
1
International studies of management and organization
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Journal of business research : JBR
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Journal of global fashion marketing : JGfM
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ECONIS (ZBW)
15
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1
Conviviality behavior in entrepreneurial communities and business networks
Guercini, Simone
;
Ranfagni, Silvia
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 770-776
Persistent link: https://www.econbiz.de/10011436262
Saved in:
2
Internationalization through e-commerce : the case multibrand luxury retailers in the
fashion
industry
Guercini, Simone
;
Runfola, Andrea
- In:
International marketing in the fast changing world
,
(pp. 15-31)
.
2015
Persistent link: https://www.econbiz.de/10011415981
Saved in:
3
Small-medium sized manufacturers' internationalization through retail store openings abroad : a study of the Italian
fashion
industry
Guercini, Simone
;
Runfola, Andrea
- In:
International marketing in the fast changing world
,
(pp. 61-84)
.
2015
Persistent link: https://www.econbiz.de/10011415985
Saved in:
4
How western marketers respond to the new middle class in emerging market cities : the case of Italian
fashion
marketers
Guercini, Simone
;
Runfola, Andrea
;
Lambertides, Neophytos
- In:
International business review : the official journal of …
25
(
2016
)
3
,
pp. 691-702
Persistent link: https://www.econbiz.de/10011488308
Saved in:
5
Patrizia Pepe : unconventional innovation and integration in
fashion
supply chain
Signori, Paola
;
Guercini, Simone
- In:
Process innovation in the global fashion industry
,
(pp. 25-44)
.
2019
Persistent link: https://www.econbiz.de/10012024119
Saved in:
6
Extreme luxury
fashion
: business model and internationalization process
Guercini, Simone
;
Milanesi, Matilde
- In:
International marketing review
34
(
2017
)
3
,
pp. 403-424
Persistent link: https://www.econbiz.de/10011709227
Saved in:
7
The integration between marketing and purchasing in the traceability process
Guercini, Simone
;
Runfola, Andrea
- In:
Industrial marketing management : the international …
38
(
2009
)
8
,
pp. 883-891
Persistent link: https://www.econbiz.de/10003924777
Saved in:
8
A strategic supply chain approach : consortium marketing in the Italian leatherwear industry
Guercini, Simone
;
Woodside, Arch G.
- In:
Marketing intelligence & planning
30
(
2012
)
7
,
pp. 700-716
Persistent link: https://www.econbiz.de/10009671115
Saved in:
9
Fast
fashion
companies coping with internationalization : driving the change or changing the model?
Runfola, Andrea
;
Guercini, Simone
- In:
Journal of fashion marketing and management
17
(
2013
)
2
,
pp. 190-205
Persistent link: https://www.econbiz.de/10009771279
Saved in:
10
Exploring brand associations : an innovative methodological approach
Camiciottoli, Belinda Crawford
;
Ranfagni, Silvia
; …
- In:
European journal of marketing : EJM
48
(
2014
)
5/6
,
pp. 1092-1112
Persistent link: https://www.econbiz.de/10010388095
Saved in:
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