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Beziehungsmarketing
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Gustafsson, Anders
Han, Heesup
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Homburg, Christian
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Gallouj, Fai͏̈z
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Kim, Woo Gon
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Prybutok, Victor R.
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Rivkin, Steven G.
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Wirtz, Jochen
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Law, Chun Hung Roberts
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Mattoo, Aaditya
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Mittal, Vikas
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Gil Saura, Irene
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McColl-Kennedy, Janet R.
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Brekke, Kurt R.
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Hyun, Sunghyup Sean
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Kaiser, Ulrich
35
Rahman, Zillur
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Okumus, Fevzi
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ECONIS (ZBW)
34
USB Cologne (EcoSocSci)
1
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Conducting service research that matters
Gustafsson, Anders
;
Aksoy, Lerzan
;
Brady, Michael K.
; …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 425-429
Persistent link: https://www.econbiz.de/10011418248
Saved in:
2
Service encounters, experiences and the customer journey : defining the field and a call to expand our lens
Voorhees, Clay M.
;
Fombelle, Paul W.
;
Gregoire, Yany
; …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 269-280
Persistent link: https://www.econbiz.de/10011745316
Saved in:
3
Service research priorities : managing and delivering service in turbulent times
Ostrom, Amy L.
;
Field, Joy M.
;
Fotheringham, Darima
; …
- In:
Journal of service research
24
(
2021
)
3
,
pp. 329-353
Persistent link: https://www.econbiz.de/10012592938
Saved in:
4
The effect of frontline employees' personal self-disclosure on consumers' encounter experience
Andersson, Pernille K.
;
Gustafsson, Anders
;
Kristensson, Per
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 40-49
Persistent link: https://www.econbiz.de/10011473141
Saved in:
5
Customer satisfaction with service recovery
Gustafsson, Anders
- In:
Journal of business research : JBR
62
(
2009
)
11
,
pp. 1220-1222
Persistent link: https://www.econbiz.de/10003897473
Saved in:
6
How to create attractive and unique customer experiences : an application of Kano's theory of attractive quality to recreational tourism
Högström, Claes
;
Rosner, Marina
;
Gustafsson, Anders
- In:
Marketing intelligence & planning
28
(
2010
)
4
,
pp. 385-402
Persistent link: https://www.econbiz.de/10008652227
Saved in:
7
Turning customer satisfaction measurements into action
Olsen, Line Lervik
;
Witell, Lars
;
Gustafsson, Anders
- In:
Journal of service management
25
(
2014
)
4
,
pp. 556-571
Persistent link: https://www.econbiz.de/10010405193
Saved in:
8
Designing satisfying service encounters : website versus store touchpoints
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10012819742
Saved in:
9
The clock is tickin-Or is it? : customer satisfaction response to waiting shorter vs. longer than expected during a service encounter
Caruelle, Delphine
;
Lervik-Olsen, Line
;
Gustafsson, Anders
- In:
Journal of retailing
99
(
2023
)
2
,
pp. 247-264
Persistent link: https://www.econbiz.de/10014321982
Saved in:
10
Consumer lying behavior in service encounters
Snyder, Hannah
;
Witell, Lars
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 755-769
Persistent link: https://www.econbiz.de/10013168018
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