//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Hershberger, Edmund K."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Direct effect of advertising s...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Language
All
Undetermined
3
Author
All
Hershberger, Edmund K.
Du, Ding
76
Osmonbekov, Talai
35
Zhao, Xiaobing
18
Hu, Ou
16
Debin, Du
10
Bello, Daniel C.
9
Du, Dingzhu
9
Gilliland, David I.
9
Huang, Zhaodan
8
Donthu, Naveen
5
Blanchfield, Peter J.
4
Craft Denning, Karen
4
Denning, Karen
4
Liao, Bih-shuang
4
Tang, Shaojie
4
Xie, Frank Tian
4
Zhang, Zhao
4
Czaplewski, Andrew J.
3
Gregory, Brian T.
3
Gruen, Thomas W.
3
Johnston, Wesley
3
Lee, Nick
3
Ng, Pin T.
3
Watkins, Boyce
3
Albritton, M. David
2
Balvers, Ronald J.
2
Bellenger, Danny N.
2
Bernard, Elena
2
Chelariu, Cristian
2
Chen, Hailiang
2
Cheng, Yongxi
2
Gerety, Mason S.
2
Gregory, Brian
2
Gruen, Thomas
2
Gui, Qinchang
2
Hu, Yu Jeffrey
2
Huang, Xiaohui
2
Johnston, Wesley J.
2
Karolyi, Stephen A.
2
more ...
less ...
Published in...
All
Journal of Business Research
1
Journal of business research : JBR
1
Operations research, Management science : OR MS ; the international literature digest
1
Source
All
OLC EcoSci
2
RePEc
1
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Benchmarking marketing productivity using data envelopment analysis
Donthu, Naveen
;
Hershberger, Edmund K.
;
Osmonbekov, Talai
- In:
Journal of Business Research
58
(
2005
)
11
,
pp. 1474-1482
Persistent link: https://www.econbiz.de/10005473599
Saved in:
2
Benchmarking marketing productivity using data envelopment analysis
Donthu, Naveen
;
Hershberger, Edmund K.
;
Osmonbekov, Talai
- In:
Journal of business research : JBR
58
(
2005
)
11
,
pp. 1474-1482
Persistent link: https://www.econbiz.de/10006714955
Saved in:
3
C OPTIMAL ALLOCATION - Benchmarking marketing productivity using data envelopment analysis Cb:140
Donthu, Naveen
;
Hershberger, Edmund K.
;
Osmonbekov, Talai
- In:
Operations research, Management science : OR MS ; the …
46
(
2006
)
2
,
pp. 157-158
Persistent link: https://www.econbiz.de/10007269580
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->