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What makes people seal the green power deal? : customer segmentation based on choice experiment in Germany
Tabi, Andrea; Hille, Stefanie Lena; Wüstenhagen, Rolf - In: Ecological economics : the transdisciplinary journal of … 107 (2014), pp. 206-215
Persistent link: https://www.econbiz.de/10011280264
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Market segmentation for green electricity marketing results of a choice-based conjoint analysis with German electricity consumers
Hille, Stefanie Lena; Tabi, Andrea; Wüstenhaben, Rolf - In: Marketing renewable energy : concepts, business models …, (pp. 91-108). 2017
Persistent link: https://www.econbiz.de/10011699037
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Best in class or simply the best? : the impact of absolute versus relative ecolabeling approaches
Hille, Stefanie Lena; Geiger, Christian; Loock, Moritz; … - In: Journal of public policy & marketing : JPP & M ; an … 37 (2018) 1, pp. 5-22
Persistent link: https://www.econbiz.de/10012016459
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Beauty and the budget : a segmentation of residential solar adopters
Petrovich, Beatrice; Hille, Stefanie Lena; … - In: Ecological economics : the transdisciplinary journal of … 164 (2019), pp. 1-11
Persistent link: https://www.econbiz.de/10012193252
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The energy paradox revisited : analyzing the role of individual differences and framing effects in information perception
Dharshing, Samdruk; Hille, Stefanie Lena - In: Journal of consumer policy : consumer issues in law, … 40 (2017) 4, pp. 485-508
Persistent link: https://www.econbiz.de/10011786503