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Hunt, Shelby D.
Madhani, Pankaj M.
46
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37
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34
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AMS review : official publication of the Academy of Marketing Science
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ECONIS (ZBW)
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Grounding supply chain management in resource-advantage theory : in defense of a resource-based view of the firm
Hunt, Shelby D.
;
Davis, Donna F.
- In:
The journal of supply chain management : a global …
48
(
2012
)
2
,
pp. 14-20
Persistent link: https://www.econbiz.de/10009549696
Saved in:
2
Purchasing, supply chain management and sustained competitive advantage : the relevance of resource-based theory
Barney, Jay B.
- In:
The journal of supply chain management : a global …
48
(
2012
)
2
,
pp. 3-6
Persistent link: https://www.econbiz.de/10009549700
Saved in:
3
Resource-advantage theory : the research tradition period
Hunt, Shelby D.
-
2011
Persistent link: https://www.econbiz.de/10008937562
Saved in:
4
Resource-advantage theory : the development period
Hunt, Shelby D.
-
2011
Persistent link: https://www.econbiz.de/10008937567
Saved in:
5
Building customisation capability in B2B marketing : the role of organisational capital
Madhavaram, Sreedhar
;
Hunt, Shelby D.
;
Bicen, Pelin
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
13/14
,
pp. 1409-1435
Persistent link: https://www.econbiz.de/10012695287
Saved in:
6
Adaptive marketing capabilities, dynamic capablities, and renewal competences : the "outside vs. inside" and "static vs. dynamic" controversies in strategy
Hunt, Shelby D.
;
Madhavaram, Sreedhar
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 129-139
Persistent link: https://www.econbiz.de/10012289378
Saved in:
7
The evolution of the resource-advantage theory : six events, six realizations, six contributions
Hunt, Shelby D.
- In:
Journal of historical research in marketing
4
(
2012
)
1
,
pp. 7-29
Persistent link: https://www.econbiz.de/10009506467
Saved in:
8
Commentary on "developing successful theories in marketing : insights from resource-advantage theory"
Campbell, Colin
- In:
AMS review : official publication of the Academy of …
1
(
2011
)
2
,
pp. 93-94
Persistent link: https://www.econbiz.de/10009679347
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9
Commentary on "developing successful theories in marketing : insights from resource-advantage theory"
Schlegelmilch, Bodo B.
- In:
AMS review : official publication of the Academy of …
1
(
2011
)
2
,
pp. 85-89
Persistent link: https://www.econbiz.de/10009679349
Saved in:
10
Developing successful theories in marketing : insights from resource-advantage theory
Hunt, Shelby D.
- In:
AMS review : official publication of the Academy of …
1
(
2011
)
2
,
pp. 72-84
Persistent link: https://www.econbiz.de/10009679350
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