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Understanding the antecedents of collateral learning in new product alliances
Lee, Ruby P.; Johnson, Jean L.; Grewal, Rajdeep - In: International journal of research in marketing : IJRM ; … 25 (2008) 3, pp. 192-200
Persistent link: https://www.econbiz.de/10003809038
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Environments, unobserved heterogeneity, and the effect of market orientation on outcomes for high-tech firms
Grewal, Rajdeep; Chandrashekaran, Murali; Johnson, Jean L. - In: Journal of the Academy of Marketing Science 41 (2013) 2, pp. 206-233
Persistent link: https://www.econbiz.de/10009736678
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Putting market-facing technology to work : organizational drivers of CRM performance
Saini, Amit; Grewal, Rajdeep; Johnson, Jean L. - In: Marketing letters : a journal of research in marketing 21 (2010) 4, pp. 365-383
Persistent link: https://www.econbiz.de/10008796175
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Crises in business markets : implications for interfirm linkages
Grewal, Rajdeep; Johnson, Jean L.; Sarker, Suprateek - In: Journal of the Academy of Marketing Science 35 (2007) 3, pp. 398-416
Persistent link: https://www.econbiz.de/10003531883
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Environments, unobserved heterogeneity, and the effect of market orientation on outcomes for high-tech firms
Grewal, Rajdeep; Chandrashekaran, Murali; Johnson, Jean L. - In: Journal of the Academy of Marketing Science 41 (2013) 2, pp. 206-233
Persistent link: https://www.econbiz.de/10010075599
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Understanding the antecedents of collateral learning in new product alliances
Lee, Ruby P.; Johnson, Jean L.; Grewal, Rajdeep - In: International journal of research in marketing : IJRM ; … 25 (2008) 3, pp. 192-200
Persistent link: https://www.econbiz.de/10008092934
Cover Image
Crises in business markets: implications for interfirm linkages
Grewal, Rajdeep; Johnson, Jean L.; Sarker, Suprateek - In: Journal of the Academy of Marketing Science 35 (2007) 3, pp. 398-416
Persistent link: https://www.econbiz.de/10007757368
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The Role of Relational Knowledge Stores in Interfirm Partnering
Johnson, Jean L.; Sohi, Ravipreet S.; Grewal, Rajdeep - In: Journal of marketing 68 (2004) 3, pp. 21-36
Persistent link: https://www.econbiz.de/10005926089
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Understanding the antecedents of collateral learning in new product alliances
Lee, Ruby P.; Johnson, Jean L.; Grewal, Rajdeep - In: International journal of research in marketing : IJRM ; … 25 (2008) 3, pp. 192-201
Persistent link: https://www.econbiz.de/10008899525