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Directing store flyers to the appropriate audience

Miranda, Mario J.; Kónya, László - In: Journal of retailing and consumer services 14 (2007) 3, pp. 175-181

Persistent link: https://www.econbiz.de/10003458643

Early gift card redemption could help stores grow business faster

Miranda, Mario J.; Kónya, László - In: Services marketing quarterly 31 (2010) 3, pp. 320-333

Persistent link: https://www.econbiz.de/10008648761

Customisation - moving customers away from the dull conformity of brand loyalty

Miranda, Mario J.; Kónya, László - In: Managing service quality : MSQ ; an international journal 17 (2007) 4, pp. 449-466

Persistent link: https://www.econbiz.de/10007750116

Directing store flyers to the appropriate audience

Miranda, Mario J.; Kónya, László - In: Journal of retailing and consumer services 14 (2007) 3, pp. 175-181

Persistent link: https://www.econbiz.de/10007772311

Are supermarket shoppers attracted to specialty merchandise rewards?

Miranda, Mario J.; Kónya, László - In: Marketing intelligence & planning 26 (2008) 1, pp. 43-59

Persistent link: https://www.econbiz.de/10007918795

Shoppers' satisfaction levels are not the only key to store loyalty

Miranda, Mario J.; Kónya, László; Havrila, Inka - In: Marketing intelligence & planning 23 (2005) 2-3, pp. 220-236

Persistent link: https://www.econbiz.de/10007781423

Shoppers' satisfaction levels are not the only key to store loyalty

Miranda, Mario J.; Kónya, László; Havrila, Inka - In: Marketing intelligence & planning 23 (2005) 2, pp. 220

Persistent link: https://www.econbiz.de/10007783149

Are non-itemized purchase receipts issued by stores without price scanners a concern for Australian shoppers?

Miranda, Mario J.; Kónya, László; Havrila, Inka - In: International journal of retail & distribution management 32 (2004) 4-5, pp. 216-222

Persistent link: https://www.econbiz.de/10007789030

Are non-itemized purchase receipts issued by stores without price scanners a concern for Australian shoppers?

Miranda, Mario J.; Kónya, László; Havrila, Inka - In: International journal of retail & distribution management 32 (2004) 4, pp. 216-222

Persistent link: https://www.econbiz.de/10007790081

Are non‐itemized purchase receipts issued by stores without price scanners a concern for Australian shoppers?

Miranda, Mario J.; Kónya, László; Havrila, Inka - In: International Journal of Retail & Distribution Management 32 (2004) 4, pp. 216-222

Significant number of consumers in Australia patronizes non‐scanning stores in spite of not being issued itemized receipts for the goods they purchase. In order to understand the attitude of consumers to receipts that give only limited information, shoppers exiting non‐scanning stores were...

Persistent link: https://www.econbiz.de/10014803129