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Kara, Ali
Rojas-Méndez, José I.
29
Davies, Gary
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Journal of targeting, measurement and analysis for marketing
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Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
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Determinants of student loyalty in higher education : a tested relationship approach in LAtin America
Rojas-Méndez, José I.
;
Vasquez-Parraga, Arturo Z.
; …
- In:
Latin American business review : journal of the …
10
(
2009
)
1
,
pp. 21-39
Persistent link: https://www.econbiz.de/10003870042
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Consumer preferences of store brands : role of prior experiences and value consciousness
Kara, Ali
;
Rojas-Méndez, José I.
;
Kucukemiroglu, Orsay
; …
- In:
Journal of targeting, measurement and analysis for marketing
17
(
2009
)
2
,
pp. 127-137
Persistent link: https://www.econbiz.de/10003876472
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