//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Khan, Imran"
~subject:"Age group"
~subject:"Customer satisfaction"
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Markenimage - Konzeptualisieru...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Age group
Customer satisfaction
Relationship marketing
Brand image
16
Markenimage
16
Brand management
15
Markenführung
15
Brand
12
Markenartikel
12
Consumer behaviour
9
Konsumentenverhalten
9
Beziehungsmarketing
8
Brand experience
8
Brand loyalty
5
Corporate Social Responsibility
3
Corporate social responsibility
3
Hotel industry
3
Hotellerie
3
Internet marketing
3
Kundenzufriedenheit
3
Markentreue
3
Online-Marketing
3
Antecedents
2
Brand satisfaction
2
CSR
2
Confidence
2
Einzelhandel
2
Holiday behaviour
2
ISM
2
Millennials
2
Retail brand
2
Retail brand experience
2
Retail trade
2
Scale development
2
Social Web
2
Social web
2
Tourism marketing
2
Tourismusmarketing
2
Urlaubsverhalten
2
Vertrauen
2
brand experience
2
more ...
less ...
Online availability
All
Undetermined
9
Type of publication
All
Article
9
Type of publication (narrower categories)
All
Article in journal
9
Aufsatz in Zeitschrift
9
Language
All
English
9
Author
All
Khan, Imran
Loureiro, Sandra Maria Correia
17
Han, Heesup
14
Gil Saura, Irene
12
Japutra, Arnold
11
Huber, Frank
10
Kumar, Vikas
10
Guzman, Francisco
9
Hollebeek, Linda D.
9
Hyun, Sunghyup Sean
9
King, Ceridwyn
9
Šerić, Maja
9
Ekinci, Yuksel
8
Fetscherin, Marc
8
Khamitov, Mansur
8
Sarkar, Abhigyan
8
Kaushik, Arun Kumar
7
Leckie, Civilai
7
Rather, Raouf Ahmad
7
Sreejesh, S.
7
Usman, Osly
7
Veloutsou, Cleopatra
7
Vollhardt, Kai
7
Ahn, Jiseon
6
Augusto, Mário Gomes
6
Chahal, Hardeep
6
Civelek, Mustafa Emre
6
Das, Gopal
6
Hwang, Jinsoo
6
Iglesias, Oriol
6
Johnson, Lester W.
6
MacInnis, Deborah J.
6
Prentice, Catherine
6
Rahman, Zillur
6
Roy, Sanjit
6
Sarkar, Juhi Gahlot
6
Thomson, Matthew
6
Wong, IpKin Anthony
6
Bang, Nguyen
5
Bilgihan, Anil
5
more ...
less ...
Published in...
All
International journal of business excellence
1
International journal of hospitality management
1
Journal of marketing analytics : JMA
1
Journal of retailing and consumer services
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing intelligence & planning
1
The international journal of bank marketing : IJBM
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The concept of online corporate brand experience : an empirical assessment
Khan, Imran
;
Rahman, Zillur
;
Ratma, Mobin
- In:
Marketing intelligence & planning
34
(
2016
)
5
,
pp. 711-730
Persistent link: https://www.econbiz.de/10011534943
Saved in:
2
Do brands' social media marketing activities matter? : a moderation analysis
Khan, Imran
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209506
Saved in:
3
Do Millennials share similar perceptions of brand experience? : a clusterization based on brand experience and other brand-related constructs : the case of Netflix
Amoroso, Sara
;
Pattuglia, Simonetta
;
Khan, Imran
- In:
Journal of marketing analytics : JMA
9
(
2021
)
1
,
pp. 33-43
Persistent link: https://www.econbiz.de/10012487128
Saved in:
4
How does corporate association influence consumer brand loyalty? : mediating role of brand identification
Fatma, Mobin
;
Khan, Imran
;
Rahman, Zillur
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 629-641
Persistent link: https://www.econbiz.de/10011616247
Saved in:
5
Connecting the dots between CSR and brand loyalty : the mediating role of brand experience and brand trust
Khan, Imran
;
Fatma, Mobin
- In:
International journal of business excellence
17
(
2019
)
4
,
pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
Saved in:
6
The role of customer brand engagement and brand experience in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
7
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
8
Antecedents and outcomes of brand experience : an empirical study
Khan, Imran
;
Fatma, Mobin
- In:
The journal of brand management : an international journal
24
(
2017
)
5
,
pp. 439-452
Persistent link: https://www.econbiz.de/10011799037
Saved in:
9
Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad
;
Rasul, Tareq Faizur
;
Khan, Huda
; …
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->