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Who shares? : profiling consumers in the sharing economy
Sands, Sean; Ferraro, Carla; Campbell, Colin L.; … - In: Australasian marketing journal 28 (2020) 3, pp. 22-33
Persistent link: https://www.econbiz.de/10012599938
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How deepfakes and artificial intelligence could reshape the advertising industry : the coming reality of AI fakes and their potential impact on consumer behavior
Campbell, Colin L.; Plangger, Kirk; Sands, Sean; … - In: Journal of advertising research 62 (2022) 3, pp. 241-251
Persistent link: https://www.econbiz.de/10013435296
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Preparing for an era of deepfakes and AI-generated ads : a framework for understanding responses to manipulated advertising
Campbell, Colin L.; Plangger, Kirk Anton; Sands, Sean; … - In: Journal of advertising 51 (2022) 1, pp. 22-38
Persistent link: https://www.econbiz.de/10013362240