Similar Search Results

Ko, Eunju; Megehee, Carol M. - In: Journal of Business Research 65 (2012) 10, pp. 1395-1398

—luxury status/values, luxury consumer behavior, luxury brand management, and luxury brand counterfeiting—even though many of the …

Persistent link: https://www.econbiz.de/10011050074

Whang, Haesung; Ko, Eunju; Zhang, Ting; Mattila, Pekka - In: International journal of advertising : the quarterly … 34 (2015) 5, pp. 789-811

Persistent link: https://www.econbiz.de/10011547821

Ko, Eunju; Costello, John P.; Taylor, Charles Robert - In: Journal of business research : JBR 99 (2019), pp. 405-413

Persistent link: https://www.econbiz.de/10012023668

Choi, Hyeonyoung; Ko, Eunju; Kim, Eun Young; Mattila, Pekka - In: The journal of product innovation management : an … 32 (2015) 2, pp. 233-242

Persistent link: https://www.econbiz.de/10010511270

Lee, Jieun; Ko, Eunju; Megehee, Carol M. - In: Journal of business research : JBR 68 (2015) 6, pp. 1341-1349

Persistent link: https://www.econbiz.de/10010530596

Shin, Jiye; Chae, Heeju; Ko, Eunju - In: International journal of advertising : the quarterly … 37 (2018) 1, pp. 71-85

Persistent link: https://www.econbiz.de/10011859210

Hwang, Yookyung; Ko, Eunju; Megehee, Carol M. - In: Journal of business research : JBR 67 (2014) 9, pp. 1912-1920

Persistent link: https://www.econbiz.de/10010379207

Lee, Hojae; Ko, Eunju; Lee, Sanghoon - In: Journal of global scholars of marketing science : … 33 (2023) 4, pp. 497-512

Persistent link: https://www.econbiz.de/10014369363

Pang, Wonbae; Ko, Eunju; Cho, Minjung - In: Journal of global scholars of marketing science : … 34 (2024) 2, pp. 123-142

Persistent link: https://www.econbiz.de/10014511622

Ko, Eunju - In: International journal of advertising : the review of … 39 (2020) 6, pp. 757-760

Persistent link: https://www.econbiz.de/10012260247