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~person:"Kotler, Philip"
~person:"Peichl, Andreas"
~subject:"EUROMOD"
~subject:"Marketing"
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EUROMOD
Marketing
Marketingmanagement
83
Marketing management
71
Simulation
66
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50
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43
Deutschland
41
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35
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30
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177
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46
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6
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Kotler, Philip
Peichl, Andreas
Meffert, Heribert
213
Bruhn, Manfred
174
Pepels, Werner
120
Irwin, Scott H.
93
Fritz, Wolfgang
73
Kaiser, Harry M.
68
Belz, Christian
62
Wiedmann, Klaus-Peter
62
Wilson, William W.
61
Good, Darrel L.
60
Homburg, Christian
57
Bauer, Hans H.
52
Jabbar, Mohammad A.
51
Armstrong, Gary
49
Kirchgeorg, Manfred
49
McDonald, Malcolm
49
Reinecke, Sven
49
Sheth, Jagdish N.
47
Tomczak, Torsten
47
Zerres, Michael P.
47
Huber, Frank
45
Baker, Michael John
43
Jayne, Thomas S.
43
Kuß, Alfred
42
Dichtl, Erwin
41
Garcia, Philip
41
Kreutzer, Ralf T.
41
Brown, Stephen
40
Unger, Fritz
40
Brorsen, B. Wade
39
Kleinaltenkamp, Michael
39
Kerin, Roger A.
38
Backhaus, Klaus
37
Diller, Hermann
36
Ahlert, Dieter
35
Griffith, Garry R.
35
Mitev, Ariel Zoltán
35
Raffée, Hans
35
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35
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wi - Wirtschaft
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Does marketing need reform? : fresh perspectives on the future
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Erfolgreich mit den Großen des Marketings : [Best of Marketing]
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Harvard business review : HBR
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JRC working papers on taxation and structural reforms
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Kellogg on marketing : the marketing faculty of the kellog school of management
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CESifo working papers
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H2H Marketing : Case Studies on Human-to-Human Marketing
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Macromarketing - a global focus ; Vol. 4
1
Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
1
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1
Pearson Education International
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SOEP papers on multidisciplinary panel data research / German Socio-Economic Panel Study (SOEP), DIW Berlin
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Sunrise ... sunset : challenging the myth of industrial obsolescence
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ECONIS (ZBW)
147
USB Cologne (EcoSocSci)
82
EconStor
3
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1
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1996
-
5th ed
Persistent link: https://www.econbiz.de/10000549498
Saved in:
2
Marketing
management and strategy : a reader
Kotler, Philip
(
ed.
);
Cox, Keith
(
contributor
)
-
1980
-
Rev. ed.
Persistent link: https://www.econbiz.de/10000582543
Saved in:
3
Strategic
marketing
for nonprofit organizations
Andreasen, Alan R.
;
Kotler, Philip
-
2008
-
7. ed., [Pearson internat. ed.]
Persistent link: https://www.econbiz.de/10003651911
Saved in:
4
Chaotics : Management und
Marketing
für turbulente Zeiten
Kotler, Philip
;
Caslione, John A.
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003836897
Saved in:
5
Strategic
marketing
for health care organizations : building a customer-driven health system
Kotler, Philip
-
2008
-
1st ed.
Persistent link: https://www.econbiz.de/10003591271
Saved in:
6
Strategic
marketing
for nonprofit organizations
Andreasen, Alan R.
;
Kotler, Philip
-
2007
-
7. ed.
Persistent link: https://www.econbiz.de/10003517711
Saved in:
7
Marketing
for hospitality and tourism
Kotler, Philip
;
Bowen, John T.
;
Makens, James C.
-
2014
-
6. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009728236
Saved in:
8
Chaotics : the business of managing and
marketing
in the age of turbulence
Kotler, Philip
;
Caslione, John A.
-
2009
-
1. ed.
Persistent link: https://www.econbiz.de/10003803407
Saved in:
9
Strategies for high market-share companies
Bloom, Paul N.
;
Kotler, Philip
- In:
Sunrise ... sunset : challenging the myth of industrial …
,
(pp. 501-514)
.
1985
Persistent link: https://www.econbiz.de/10001933002
Saved in:
10
Marketing
for hospitality and tourism
Kotler, Philip
;
Bowen, John T.
;
Makens, James C.
; …
-
2017
-
Seventh edition, global edition
Persistent link: https://www.econbiz.de/10011596262
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