//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Kotler, Philip"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
New data mining and marketing...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
222
Marketingmanagement
83
Marketing management
71
Theorie
29
Theory
29
Marketing theory
28
Marketingtheorie
28
Strategisches Management
21
USA
19
United States
18
Management
13
Einführung
11
Strategic management
11
Beziehungsmarketing
10
Relationship marketing
10
Nonprofit-Organisation
9
Marktforschung
8
Lehrbuch
7
Online-Marketing
7
Internet marketing
6
Soziomarketing
6
Betriebswirtschaftslehre
5
Business economics
5
Corporate Social Responsibility
5
Kundenmanagement
5
Marketingstrategie
5
Nonprofit organization
5
Tourismus
5
Absatzplanung
4
Absatzpolitik
4
Corporate social responsibility
4
Digitalisierung
4
Gastgewerbe
4
Globalisierung
4
Internationaler Wettbewerb
4
Nonprofit marketing
4
Nonprofit-Bereich
4
Nonprofit-Marketing
4
Absatz
3
Asien
3
more ...
less ...
Online availability
All
Undetermined
9
Type of publication
All
Book / Working Paper
206
Article
16
Type of publication (narrower categories)
All
Lehrbuch
58
Textbook
49
Glossar enthalten
17
Glossary included
17
Collection of articles of several authors
10
Sammelwerk
10
Aufsatz im Buch
9
Book section
9
Case study
8
Einführung
8
Fallstudie
8
Article in journal
5
Aufsatz in Zeitschrift
5
Guidebook
4
Ratgeber
4
Bibliographie
3
Reprint
3
Aufsatzsammlung
2
Interview
2
Bibliografie enthalten
1
Bibliography included
1
Collection of articles written by one author
1
Enzyklopädie
1
Fachkunde
1
Nachschlagewerk
1
Reference book
1
Sammlung
1
more ...
less ...
Language
All
English
167
German
46
Undetermined
6
French
3
Author
All
Kotler, Philip
Meffert, Heribert
218
Bruhn, Manfred
183
Pepels, Werner
150
Irwin, Scott H.
94
Fritz, Wolfgang
77
Kaiser, Harry M.
68
Homburg, Christian
65
Belz, Christian
63
Wiedmann, Klaus-Peter
62
Wilson, William W.
62
Good, Darrel L.
61
Bauer, Hans H.
53
Jabbar, Mohammad A.
51
Kirchgeorg, Manfred
51
Reinecke, Sven
51
Kuß, Alfred
50
Tomczak, Torsten
50
Armstrong, Gary
49
Jayne, Thomas S.
49
McDonald, Malcolm
49
Backhaus, Klaus
48
Zerres, Michael P.
48
Sheth, Jagdish N.
47
Huber, Frank
45
Albach, Horst
43
Baker, Michael John
43
Kleinaltenkamp, Michael
43
Unger, Fritz
43
Dichtl, Erwin
42
Garcia, Philip
41
Kreutzer, Ralf T.
41
Brown, Stephen
40
Diller, Hermann
40
Brorsen, B. Wade
39
Kerin, Roger A.
39
Griffith, Garry R.
37
Ahlert, Dieter
36
Raffée, Hans
36
Thommen, Jean-Paul
36
more ...
less ...
Institution
All
Pearson Studium
4
AMACOM
1
Campus Verlag
1
Pearson Deutschland GmbH
1
Published in...
All
Legends in marketing
10
Always learning
7
wi - Wirtschaft
6
The Prentice-Hall series in marketing
3
Does marketing need reform? : fresh perspectives on the future
2
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
2
Harvard business review : HBR
2
Kellogg on marketing : the marketing faculty of the kellog school of management
2
Pearson one series
2
Springer eBook Collection
2
wi / wirtschaft
2
wi wirtschaft
2
Always Learning
1
EBL-Schweitzer
1
H2H Marketing : Case Studies on Human-to-Human Marketing
1
Holt, Rinehart and Winston marketing series
1
Journal of customer behaviour
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
Legends in marketing series
1
Macromarketing - a global focus ; Vol. 4
1
Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
1
Palgrave Executive Essentials
1
Pearson Education International
1
Pearson Global edition
1
Pearson one
1
Perspectives marketing
1
Prentice Hall marketing
1
Prentice-Hall International editions
1
Sunrise ... sunset : challenging the myth of industrial obsolescence
1
The Prentice Hall series in marketing
1
The journal of business strategy
1
wi - Wirtschaft / Marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
140
USB Cologne (EcoSocSci)
82
Showing
1
-
10
of
222
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A framework for
marketing
management
Kotler, Philip
-
2003
-
2. ed.
Persistent link: https://www.econbiz.de/10001684851
Saved in:
2
Grundlagen des
Marketing
Kotler, Philip
;
Armstrong, Gary
;
Saunders, John A.
; …
-
2003
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001692370
Saved in:
3
Marketing
-Management : Analyse, Planung und Verwirklichung
Kotler, Philip
;
Bliemel, Friedhelm
-
2001
-
10., überarb. und aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10001544311
Saved in:
4
Marketing
management
Kotler, Philip
;
Keller, Kevin Lane
-
2006
-
12. ed.
Persistent link: https://www.econbiz.de/10013474938
Saved in:
5
Marketing
management
Kotler, Philip
-
2003
-
11. ed., international ed.
Persistent link: https://www.econbiz.de/10013475021
Saved in:
6
Marketing
: an introduction
Kotler, Philip
;
Armstrong, Gary
-
1993
-
3. ed
Persistent link: https://www.econbiz.de/10000858634
Saved in:
7
Principles of
marketing
Kotler, Philip
;
Armstrong, Gary
-
1991
-
5. ed
Persistent link: https://www.econbiz.de/10000835995
Saved in:
8
Marketing
models
Lilien, Gary L.
;
Kotler, Philip
;
Moorthy, K. S.
-
1992
Persistent link: https://www.econbiz.de/10000841025
Saved in:
9
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1987
-
3. ed.
Persistent link: https://www.econbiz.de/10000738375
Saved in:
10
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1996
-
5th ed
Persistent link: https://www.econbiz.de/10000549498
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->