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~person:"Kotler, Philip"
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Kotler, Philip
Bruhn, Manfred
253
Meffert, Heribert
224
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138
Pepels, Werner
132
Huber, Frank
130
Wiedmann, Klaus-Peter
125
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119
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115
Sheth, Jagdish N.
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97
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95
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94
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91
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88
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86
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79
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78
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78
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78
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77
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76
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74
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72
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72
Spiller, Achim
72
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71
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70
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69
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69
Stavins, Joanna
69
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68
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68
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68
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ECONIS (ZBW)
145
USB Cologne (EcoSocSci)
82
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1
Marketing
professional
services
Kotler, Philip
;
Bloom, Paul N.
-
1984
Persistent link: https://www.econbiz.de/10004584989
Saved in:
2
Marketing
professional
services
: forward-thinking strategies for boosting your business, your image, and your profits
Kotler, Philip
;
Hayes, Thomas J.
;
Bloom, Paul N.
-
2002
-
2. ed.
Persistent link: https://www.econbiz.de/10004765253
Saved in:
3
Marketing
decision making : a model building approach
Kotler, Philip
-
1971
Persistent link: https://www.econbiz.de/10000576686
Saved in:
4
Marketing
: an introduction
Armstrong, Gary
;
Kotler, Philip
;
Opresnik, Marc Oliver
-
2020
-
Fourteenth edition, global edition
Persistent link: https://www.econbiz.de/10012384348
Saved in:
5
Influence of country and company characteristics on international business decisions : a review, conceptual model, and propositions
Kotler, Philip
;
Manrai, Lalita A.
;
Lascu, Dana-Nicoleta
; …
- In:
International business review : the official journal of …
28
(
2019
)
3
,
pp. 482-498
Persistent link: https://www.econbiz.de/10012017609
Saved in:
6
Marketing
: an introduction
Kotler, Philip
;
Armstrong, Gary
-
1993
-
3. ed
Persistent link: https://www.econbiz.de/10000858634
Saved in:
7
Principles of
marketing
Kotler, Philip
;
Armstrong, Gary
-
1991
-
5. ed
Persistent link: https://www.econbiz.de/10000835995
Saved in:
8
Marketing
models
Lilien, Gary L.
;
Kotler, Philip
;
Moorthy, K. S.
-
1992
Persistent link: https://www.econbiz.de/10000841025
Saved in:
9
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1987
-
3. ed.
Persistent link: https://www.econbiz.de/10000738375
Saved in:
10
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1996
-
5th ed
Persistent link: https://www.econbiz.de/10000549498
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