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~person:"Krishna, Aradhna"
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Consumer behaviour
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Perception
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5
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Marketing management
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Marketingmanagement
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Krishna, Aradhna
Han, Heesup
116
Belk, Russell W.
111
Mattila, Anna S.
99
Grunert, Klaus G.
92
Lusk, Jayson L.
85
Phau, Ian
83
Huber, Frank
79
Bauer, Hans H.
78
Gierl, Heribert
78
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
71
Foxall, Gordon R.
69
Khare, Arpita
69
Nayga, Rodolfo M.
69
Stavins, Joanna
69
Bagozzi, Richard P.
68
Dwivedi, Yogesh Kumar
68
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Agarwal, Sumit
66
Wansink, Brian
64
Paul, Justin
59
Jang, Soocheong
57
Laroche, Michel
56
Rajagopal
56
Janssen, Maarten C. W.
55
Ko, Eunju
55
Verhoef, Peter C.
55
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Walsh, Gianfranco
52
Hollebeek, Linda D.
51
Thøgersen, John
51
Rock, Bram de
50
Bruwer, Johan
48
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
8
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of marketing research : JMR
4
Journal of retailing
2
Marketing Science
2
Sensory marketing : research on the sensuality of products
2
Faculty & research / Insead : working paper series
1
Handbook of pricing research in marketing
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of business anthropology
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of marketing research
1
Legends in consumer behavior
1
Marketing letters : a journal of research in marketing
1
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
1
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ECONIS (ZBW)
50
RePEc
2
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1
Experiments on strategic choices and markets
Amaldoss, Wilfred
;
Ho, Teck-Hua
;
Krishna, Aradhna
; …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 417-429
Persistent link: https://www.econbiz.de/10003774431
Saved in:
2
Behavioral pricing
Krishna, Aradhna
- In:
Handbook of pricing research in marketing
,
(pp. 76-90)
.
2009
Persistent link: https://www.econbiz.de/10003819667
Saved in:
3
The gist of gustation : an exploration of taste, food and consumption
Krishna, Aradhna
;
Elder, Ryan S.
- In:
Sensory marketing : research on the sensuality of products
,
(pp. 281-301)
.
2010
Persistent link: https://www.econbiz.de/10003933303
Saved in:
4
Do size labels have a common meaning among consumers?
Aydinoglu, Nilufer Z.
;
Krishna, Aradhna
;
Wansink, Brian
- In:
Sensory marketing : research on the sensuality of products
,
(pp. 343-357)
.
2010
Persistent link: https://www.econbiz.de/10003933308
Saved in:
5
Feminine to smell but masculine to touch? : multisensory congruence and its effect on the aesthetic experience
Krishna, Aradhna
;
Elder, Ryan S.
;
Caldara, Cindy
- In:
Journal of consumer psychology : JCP : the official …
20
(
2010
)
4
,
pp. 410-418
Persistent link: https://www.econbiz.de/10008728841
Saved in:
6
Product scent and memory
Krishna, Aradhna
;
Lwin, May O.
;
Morrin, Maureen
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
1
,
pp. 57-67
Persistent link: https://www.econbiz.de/10003982915
Saved in:
7
The effects of advertising copy on sensory thoughts and perceived taste
Elder, Ryan S.
;
Krishna, Aradhna
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
5
,
pp. 748-756
Persistent link: https://www.econbiz.de/10003945093
Saved in:
8
Guiltless gluttony : the asymmetric effect of size labels on size perceptions and consumption
Aydinoğlu, Nİlüfer Z.
;
Krishna, Aradhna
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
6
,
pp. 1095-1112
Persistent link: https://www.econbiz.de/10009006645
Saved in:
9
Can supporting a cause decrease donations and happiness? : the cause marketing paradox
Krishna, Aradhna
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
3
,
pp. 338-345
Persistent link: https://www.econbiz.de/10009259693
Saved in:
10
Spatial perception research : an integrative review of length, area, volume, and number perception
Krishna, Aradhna
- In:
Visual marketing : from attention to action ; …
,
(pp. 167-192)
.
2008
Persistent link: https://www.econbiz.de/10009260340
Saved in:
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