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Essentials of marketing : a ma...
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Krohmer, Harley
Perreault, William D.
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Journal of international marketing
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Governance of international business relationships : a cross-cultural study on alternative governance modes
Homburg, Christian
;
Cannon, Joseph P.
;
Krohmer, Harley
; …
- In:
Journal of international marketing
17
(
2009
)
3
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003889839
Saved in:
2
Governance of International Business Relationships: A Cross-Cultural Study on Alternative Governance Modes
Homburg, Christian
;
Cannon, Joseph P.
;
Krohmer, Harley
; …
- In:
Journal of international marketing
17
(
2009
)
3
,
pp. 1-20
Persistent link: https://www.econbiz.de/10008284262
Saved in:
3
Customer Satisfaction in Transnational Buyer -- Supplier Relationships
Homburg, Christian
;
Krohmer, Harley
;
Cannon, Joseph P.
; …
- In:
Journal of international marketing
10
(
2002
)
4
,
pp. 1-29
Persistent link: https://www.econbiz.de/10007234147
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