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Kumar, Vikas - In: Tourism management perspectives : TMP 20 (2016), pp. 217-227

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Kumar, Vikas; Kaushik, Arun Kumar - In: Journal of strategic marketing 28 (2020) 1, pp. 39-59

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Kumar, Jitender; Kumar, Vikas - In: Journal of retailing and consumer services 54 (2020), pp. 1-12

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Kumar, Vikas; Kaushik, Arun Kumar - In: Journal of travel and tourism marketing 34 (2017) 9, pp. 1247-1260

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Kumar, Vikas; Kaushik, Arun Kumar - In: Journal of travel and tourism marketing 35 (2018) 5, pp. 649-663

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Gupta, Rajeev; Kumar, Vikas; Kaushik, Arun Kumar; … - In: Journal of global marketing 36 (2023) 4, pp. 319-338

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Kumar, Vikas - In: Journal of promotion management : innovations in … 26 (2020) 7, pp. 986-1012

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Kumar, Vikas; Kaushik, Arun Kumar - In: Journal of travel and tourism marketing 37 (2020) 3, pp. 332-346

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