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Structural equation modelling in marketing and business research : critical issues and practical recommentations
Martínez-López, Francisco J.; Gázquez-Abad, Juan C.; … - In: European journal of marketing : EJM 47 (2013) 1/2, pp. 115-152
Persistent link: https://www.econbiz.de/10009718549
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The antecedents of export performance of Brazilian small and medium-sized enterprises (SMEs) : the non-linear effects of customer orientation
Lengler, Jorge F. B.; Sousa, Carlos M. P.; Perin, … - In: International small business journal : researching … 34 (2016) 5, pp. 701-727
Persistent link: https://www.econbiz.de/10011528107
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Testing for linear and quadratic effects between price adaptation and export performance : the impact of values and perceptions
Sousa, Carlos M. P.; Lengler, Jorge F. B.; … - In: Journal of small business management : JSBM ; a joint … 52 (2014) 3, pp. 501-520
Persistent link: https://www.econbiz.de/10010398753
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Using instant refunds to improve online return experiences
Martínez-López, Francisco J.; Feng, Changyuan; Li, … - In: Journal of retailing and consumer services 68 (2022), pp. 1-11
Persistent link: https://www.econbiz.de/10013366377
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Reducing ecommerce returns with return credits
Martínez-López, Francisco J.; Li, Yangchun; Feng, … - In: Electronic commerce research 23 (2023) 4, pp. 2011-2033
Persistent link: https://www.econbiz.de/10014418057
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Special issue: SBPBRIMS21
Martinez, Luis F. (ed.); Martínez-López, Francisco J. (ed.) - 2023
Persistent link: https://www.econbiz.de/10014383008
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Introduction : special Issue on digital marketing and eCommerce
Martinez, Luis F.; Martínez-López, Francisco J.; … - In: Electronic commerce research 23 (2023) 3, pp. 1359-1360
Persistent link: https://www.econbiz.de/10014383010