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~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~subject:"Konsumentenverhalten"
~subject:"Mode"
~type_genre:"Arbeitspapier"
~type_genre:"Reprint"
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Konsumentenverhalten
Mode
Consumer behaviour
4
Beziehungsmarketing
1
Brand management
1
China
1
Cultural identity
1
Environmental consciousness
1
International marketing
1
Internationales Marketing
1
Kauf
1
Kulturelle Identität
1
Luxury goods
1
Luxusgüter
1
Markenführung
1
Nordamerika
1
North America
1
Psychology of advertising
1
Purchase
1
Relationship marketing
1
Sustainable product
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Umweltbewusstsein
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Arbeitspapier
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229
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Aufsatz im Buch
17
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17
Collection of articles of several authors
8
Sammelwerk
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Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Phau, Ian
Janssen, Maarten C. W.
37
Rock, Bram de
35
Cherchye, Laurens
33
Bauer, Hans H.
30
Moraga-González, José Luis
27
Sutter, Matthias
24
Vermeulen, Frederic
22
Franses, Philip Hans
21
Blundell, Richard W.
20
Chandon, Pierre
20
Stavins, Joanna
20
Kerschbamer, Rudolf
18
Shy, Oz
18
Zhou, Jidong
18
Dräger, Lena
17
Inderst, Roman
17
Seiler, Stephan
17
Vandenbussche, Hylke
17
Falk, Armin
16
Jappelli, Tullio
16
Schuh, Scott
16
Wertenbroch, Klaus
16
Wildenbeest, Matthijs R.
16
Armstrong, Mark
15
Courty, Pascal
15
Helm, Roland
15
Jonker, Nicole
15
Nevo, Aviv
15
Shelegia, Sandro
15
Anderson, Simon P.
14
Cruijsen, Carin van der
14
Dellaert, Benedict G. C.
14
Eliaz, Kfir
14
Griffith, Rachel
14
Karlan, Dean
14
Madlener, Reinhard
14
Netessine, Serguei
14
Pistaferri, Luigi
14
Spiller, Achim
14
Villas-Boas, Sofia
14
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
Brand management ; Vol. 4
1
Cross-cultural and critical perspectives on brands
1
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ECONIS (ZBW)
4
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1
Implicit attitudes toward green consumer behavior
Vantomme, Delphine
;
Geuens, Maggie
;
De Houwer, Jan
; …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821
Saved in:
2
Interactive effects of appeals, arguments, and competition across North American and Chinese cultures
Teng, Lefa
;
Laroche, Michel
-
2009
Persistent link: https://www.econbiz.de/10003785576
Saved in:
3
Consuming luxury brands : the relevance of the "rarity principle"
Phau, Ian
;
Prendergast, Gerard P.
-
2010
Persistent link: https://www.econbiz.de/10003922855
Saved in:
4
The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior
De Cannière, Marie Hélène
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003332091
Saved in:
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