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Lindgreen, Adam
Morgan, Robert
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Industrial marketing management : the international journal for industrial and high-tech firms
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Value in business and industrial marketing : past, present, and future
Lindgreen, Adam
;
Hingley, Martin K.
;
Grant, David B.
; …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 207-214
Persistent link: https://www.econbiz.de/10009513186
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2
Processes and integration in the interaction of purchasing and marketing : considering synergy and symbiosis
Toon, Mark A.
;
Morgan, Robert
;
Lindgreen, Adam
; …
- In:
Industrial marketing management : the international …
52
(
2016
),
pp. 74-81
Persistent link: https://www.econbiz.de/10011447493
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3
A diagnostic tool to determine a strategic improvisation Readiness Index Score (IRIS) to survive, adapt, and thrive in a crisis
Hughes, Paul
;
Morgan, Robert
;
Hodgkinson, Ian R.
; …
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 485-499
Persistent link: https://www.econbiz.de/10012285389
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4
Diffusion and future influence of tourism research : addressing the how and when questions of tourism knowledge structures
Kouropalatis, Yiannis
;
Zenker, Sebastian
;
Morgan, Robert
; …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
2
,
pp. 298-313
Persistent link: https://www.econbiz.de/10014582213
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