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Konsumtionsmiljöns betydelse för konsumtionsupplevelsen
Paltschik, Mikael; Lindqvist, Lars-Johan; Sevón, Guje - In: Vetenskap och företagsledning, (pp. 361-379). 1982
Persistent link: https://www.econbiz.de/10002614718
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Space vision : a method to measure the efficiency of various advertising elements
Paltschik, Mikael; Lindqvist, Lars-Johan - 1982
Persistent link: https://www.econbiz.de/10002614766
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Consumers' and producers' basic evaluation : an investigation of objects in the field of music
Paltschik, Mikael - In: Liiketaloudellinen aikakauskirja 37 (1988) 3, pp. 193-211
Persistent link: https://www.econbiz.de/10001055904
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Product attributes and preferences : a study in the field of music
Paltschik, Mikael; Sevón, Guje; Lindqvist, Lars-Johan - 1982
Persistent link: https://www.econbiz.de/10004815206
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Space vision : a method to measure the efficiency of various advertising elements
Paltschik, Mikael; Lindqvist, Lars-Johan - 1982
Persistent link: https://www.econbiz.de/10004815207
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Consumers' and producers' basic evaluation - and investigation of objects in the field of music
Paltschik, Mikael - 1987
Persistent link: https://www.econbiz.de/10013400712
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Consumer recall of brand and product class under conditioning of music fromtelevision commericials
Paltschik, Mikael - 1987
Persistent link: https://www.econbiz.de/10013400713