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Exploring the role of IND-COL as a moderator in the comprehensive service evaluation model
Sharma, Piyush; Chen, Ivy S. N.; Luk, Sherriff T. K. - In: Journal of international consumer marketing 24 (2012) 1/2, pp. 129-142
Persistent link: https://www.econbiz.de/10009545340
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Shopping motivation as a moderator in the retail service evaluation
Luk, Sherriff T. K.; Sharma, Piyush; Chen, Ivy S. N. - In: The journal of services marketing 27 (2013) 1, pp. 40-48
Persistent link: https://www.econbiz.de/10009723106
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Gender and age as moderators in the service evaluation process
Sharma, Piyush; Chen, Ivy S. N.; Luk, Sherriff T. K. - In: The journal of services marketing 26 (2012) 2, pp. 102-114
Persistent link: https://www.econbiz.de/10009568252
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Challenges and opportunities for marketers in the emerging markets
Sharma, Piyush; Luk, Sherriff T. K.; Cardinali, Silvio; … - In: Journal of business research : JBR 86 (2018), pp. 210-216
Persistent link: https://www.econbiz.de/10011855300
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Tourist shoppers' evaluation of retail service : a study of cross-border versus international outshoppers
Sharma, Piyush; Chen, Ivy S. N.; Luk, Sherriff T. K. - In: Journal of hospitality & tourism research : JHTR ; the … 42 (2018) 3, pp. 392-419
Persistent link: https://www.econbiz.de/10011900482
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Exploring the Role of INDCOL as a Moderator in the Comprehensive Service Evaluation Model
Sharma, Piyush; Chen, Ivy S. N.; Luk, Sherriff T. K. - In: Journal of international consumer marketing 24 (2012) 1, pp. 129-143
Persistent link: https://www.econbiz.de/10009832990