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Marketing der Zukunft : mit "sense and response" zu mehr Wachstum und Gewinn
Kotler, Philip; Jain, Dipak C.; Maesincee, Suvit - 2002
Persistent link: https://www.econbiz.de/10001678886
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Marketing moves : a new approach to profits, growth, and renewal
Kotler, Philip; Jain, Dipak C.; Maesincee, Suvit - 2002
Persistent link: https://www.econbiz.de/10001639753
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Reviews and Communications - The Marketing of Nations
Kotler, Philip; Jatusripitak, Somkid; Maesincee, Suvit; … - In: Journal of macromarketing : examining the interactions … 19 (1999) 1, pp. 84-85
Persistent link: https://www.econbiz.de/10006913707
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Boekbesprekingen - Marketing Moves
Kotler, Philip; Jain, Dipak C.; Maesincee, Suvit; … - In: M & O : tijdschr. voor organisatiekunde en sociaal beleid 56 (2002) 6, pp. 76-81
Persistent link: https://www.econbiz.de/10006031674