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Marketing of services : retailing and health care
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299913
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Methodological issues in cross-cultural marketing research: a state-of-the-art review
Malhotra, Naresh K.; Agarwal, James; Peterson, Mark A. - 2009
Persistent link: https://www.econbiz.de/10003794173
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Overcoming the attribute prespecification bias in international marketing research by using non-attribute-based correspondence analysis
Malhotra, Naresh K.; Bartels, Betsy Charles - 2007
Persistent link: https://www.econbiz.de/10003541359
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Fundamentals of marketing research ; Vol. 1
Malhotra, Naresh K. (contributor) - 2007 - 1. publ.
Persistent link: https://www.econbiz.de/10003530717
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Fundamentals of marketing research ; Vol. 2
Malhotra, Naresh K. (contributor) - 2007 - 1. publ.
Persistent link: https://www.econbiz.de/10003530721
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Fundamentals of marketing research ; Vol. 3
Malhotra, Naresh K. (contributor) - 2007 - 1. publ.
Persistent link: https://www.econbiz.de/10003530740
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Fundamentals of marketing research ; Vol. 4
Malhotra, Naresh K. (contributor) - 2007 - 1. publ.
Persistent link: https://www.econbiz.de/10003530742
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Fundamentals of marketing research ; Vol. 5
Malhotra, Naresh K. (contributor) - 2007 - 1. publ.
Persistent link: https://www.econbiz.de/10003530743
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Fundamentals of marketing research ; Vol. 6
Malhotra, Naresh K. (contributor) - 2007 - 1. publ.
Persistent link: https://www.econbiz.de/10003530746
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Marketing research in the New Millennium : emerging issues and trends
Malhotra, Naresh K.; Peterson, Mark A. - 2007
Persistent link: https://www.econbiz.de/10003538073