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Mccoll, Rod
McColl, Rod
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15
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Journal of euro-marketing
2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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OLC EcoSci
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Testing U.S. Advertising Belief and Attitude Measures in France
Truong, Yann
;
Mccoll, Rod
;
Descubes, Irena
- In:
Journal of euro-marketing
18
(
2009
)
1
,
pp. 35-46
Persistent link: https://www.econbiz.de/10008258719
Saved in:
2
Testing U.S. Advertising Belief and Attitude Measures in France
Truong, Yann
;
Mccoll, Rod
;
Descubes, Irena
- In:
Journal of euro-marketing
18
(
2008
)
1
,
pp. 35-46
Persistent link: https://www.econbiz.de/10008242944
Saved in:
3
The Effect of Verbalized Emotions on Loyalty in Written Complaints
Mattsson, Jan
;
Lemmink, Jos
;
Mccoll, Rod
- In:
Total quality management & business excellence : an …
15
(
2004
)
7
,
pp. 941-958
Persistent link: https://www.econbiz.de/10007153238
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