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A business perspective on database marketing and consumer privacy practices
Milne, George R.; Boza, María-Eugenia - 1998
Persistent link: https://www.econbiz.de/10000994121
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Internet of Things : convenience vs. privacy and secrecy
Weinberg, Bruce D.; Milne, George R.; Andonova, Yana G.; … - In: Business horizons 58 (2015) 6, pp. 615-624
Persistent link: https://www.econbiz.de/10011392834
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Information sensitivity and willingness to provide continua : a comparative privacy study of the United States and Brazil
Markos, Ereni; Milne, George R.; Peltier, James - In: Journal of public policy & marketing : JPP & M ; an … 36 (2017) 1, pp. 79-96
Persistent link: https://www.econbiz.de/10011690545
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A new information lens : the self-concept and exchange context as a means to understand information sensitivity of anonymous and personal identifying information
Markos, Ereni; Labrecque, Lauren I.; Milne, George R. - In: Journal of interactive marketing : a quarterly … 42 (2018), pp. 46-62
Persistent link: https://www.econbiz.de/10011873135
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Are there differences between consumers' and marketers' privacy expectations? : a segment- and technology-level analysis
Milne, George R.; Bahl, Shalini - In: Journal of public policy & marketing : JPP & M ; an … 29 (2010) 1, pp. 138-149
Persistent link: https://www.econbiz.de/10003979344
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Teaching information privacy in marketing courses : key educational issues for principles of marketing and elective marketing courses
Peltier, James; Milne, George R.; Phelps, Joseph E.; … - In: Journal of marketing education : JME 32 (2010) 2, pp. 224-246
Persistent link: https://www.econbiz.de/10003997716
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Self-disclosure on the web : rewards, safety cues, and the moderating role of regulatory focus
Gabisch, Jason A.; Milne, George R. - In: Journal of research in interactive marketing : … 7 (2013) 2, pp. 140-158
Persistent link: https://www.econbiz.de/10009764257
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The impact of compensation on information ownership and privacy control
Gabisch, Jason Aaron; Milne, George R. - In: The journal of consumer marketing 31 (2014) 1, pp. 13-26
Persistent link: https://www.econbiz.de/10010254015
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Web 2.0 and consumers' digital footprint : managing privacy and disclosure choices in social media
Markos, Ereni; Labrecque, Lauren I.; Milne, George R. - In: Online consumer behavior : theory and research in …, (pp. 157-182). 2012
Persistent link: https://www.econbiz.de/10009567795
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Toward a framework for assessing covert marketing practices
Milne, George R.; Bahl, Shalini; Rohm, Andrew - In: Journal of public policy & marketing : JPP & M ; an … 27 (2008) 1, pp. 57-62
Persistent link: https://www.econbiz.de/10003717432