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Entscheidungshilfen im Marketing
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ECONIS (ZBW)
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Application of operations research to personal selling strategy
Montgomery, David B.
;
Webster jr., Frederick E.
- In:
Journal of marketing
32
(
1968
)
1
,
pp. 50-57
Persistent link: https://www.econbiz.de/10002508180
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2
Ein Außendienst-Allokationsmodell für den Mehrprodukt-Fall
Montgomery, David B.
;
Silk, Alvin J.
;
Zaragoza, Carlos E.
- In:
Entscheidungshilfen im Marketing
,
(pp. 182-210)
.
1977
Persistent link: https://www.econbiz.de/10002509733
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3
Marketing management models
Montgomery, David B.
(
contributor
)
- In:
Management science : journal of the Institute for …
18
(
1971
)
45
,
pp. P1-P128
Persistent link: https://www.econbiz.de/10002509808
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