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~person:"Mulcahy, Rory"
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Consumer behaviour
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Artificial intelligence
2
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Deepfakes
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Emotion
2
Künstliche Intelligenz
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Mulcahy, Rory
Russell-Bennett, Rebekah
116
Letheren, Kate
18
Previte, Josephine
17
Zainuddin, Nadia
13
Drennan, Judy
7
McAndrew, Ryan
7
Parkinson, Joy
7
Baron, Steve
6
Mulcahy, Rory Francis
6
Rosenbaum, Mark Scott
6
Dagger, Tracey
5
Fisk, Raymond P.
5
Härtel, Charmine E. J.
5
Leo, Cheryl
5
Worthington, Steve
5
Andrews, Lynda
4
Coote, Leonard V.
4
Gallegos, Danielle
4
Glavas, Charmaine
4
McColl-Kennedy, Janet R.
4
Rosenbaum, Mark S.
4
Tombs, Alastair
4
Whittaker, Lucas
4
Chell, Kathleen
3
Dulleck, Uwe
3
Ganesan-Lim, Cheryl
3
Harris, Lloyd C.
3
Kuhn, Kerri-Ann
3
Mortimer, Gary
3
Ng, Sandy
3
Rosenbaum, Mark
3
Russell-Bennett, R.
3
Bocking, Helen
2
Contreras-Ramírez, Germán
2
DeWitt, Tom
2
Fisk, Ray
2
Gordon, Ross
2
Greer, Dominique A.
2
Grove, Stephen
2
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Journal of business research : JBR
2
Business horizons
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of Service Management
1
Journal of Service Theory and Practice
1
Journal of Social Marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Psychology & Marketing
1
Psychology & marketing
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
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ECONIS (ZBW)
9
Other ZBW resources
4
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1
Mapping the deepfake landscape for innovation : a multidisciplinary systematic review and future research agenda
Whittaker, Lucas
;
Mulcahy, Rory
;
Letheren, Kate
; …
- In:
Technovation : the international journal of …
125
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014487430
Saved in:
2
Brace yourself! : why managers should adopt a synthetic media incident response playbook in an age of falsity and synthetic media
Whittaker, Lucas
;
Kietzmann, Jan
;
Letheren, Kate
; …
- In:
Business horizons
66
(
2023
)
2
,
pp. 277-290
Persistent link: https://www.econbiz.de/10014281717
Saved in:
3
Are households ready to engage with smart home technology?
Mulcahy, Rory
;
Letheren, Kate
;
McAndrew, Ryan
;
Glavas, …
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
15/16
,
pp. 1370-1400
Persistent link: https://www.econbiz.de/10012178632
Saved in:
4
The role of emotional value for reading and giving eWOM in altruistic services
Previte, Josephine
;
Russell-Bennett, Rebekah
;
Mulcahy, Rory
- In:
Journal of business research : JBR
99
(
2019
),
pp. 157-166
Persistent link: https://www.econbiz.de/10012023590
Saved in:
5
Designing gamified apps for sustainable consumption : a field study
Mulcahy, Rory
;
Russell-Bennett, Rebekah
;
Iacobucci, Dawn
- In:
Journal of business research : JBR
106
(
2020
),
pp. 377-387
Persistent link: https://www.econbiz.de/10012158382
Saved in:
6
Creating loyal prosocial transformative service consumers : a proposed model with direct and indirect effects
Mulcahy, Rory
;
Russell-Bennett, Rebekah
;
Previte, Jo
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
1
,
pp. 41-53
Persistent link: https://www.econbiz.de/10012668402
Saved in:
7
How does serious m-game technology encourage low-income households to perform socially responsible behaviors?
Yam, Alpha
;
Russell-Bennett, Rebekah
;
Foth, Marcus
; …
- In:
Psychology & marketing
34
(
2017
)
4
,
pp. 394-409
Persistent link: https://www.econbiz.de/10011673965
Saved in:
8
A hostile tale of disclosure and betrayal : business perceptions of offshoring services
Tuzovic, Sven
;
Mulcahy, Rory
;
Russell-Bennett, Rebekah
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 74-88
Persistent link: https://www.econbiz.de/10013259015
Saved in:
9
The rise of deepfakes : a conceptual framework and research agenda for marketing
Whittaker, Lucas
;
Letheren, Kate
;
Mulcahy, Rory
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
3
,
pp. 204-214
Persistent link: https://www.econbiz.de/10012668430
Saved in:
10
Reward‐based or meaningful gaming? A field study on game mechanics and serious games for sustainability
Whittaker, Lucas
;
Russell‐Bennett, Rebekah
;
Mulcahy, Rory
- In:
Psychology & Marketing
38
(
2021
)
6
,
pp. 981-1000
Persistent link: https://www.econbiz.de/10012535710
Saved in:
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