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Ng, Yen-Ling
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Modelling competitive advantage using the concepts of big data and social media to develop a sustainability strategy
Horng, Jeou-Shyan
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Liu, Chih-Hsing
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Chou, Sheng-Fang
; …
- In:
Tourism review
78
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2023
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3
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pp. 712-725
Persistent link: https://www.econbiz.de/10014301839
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Antecedents and consequences of new technology application behavior on word of mouth : the moderating roles of perceived interactivity
Liu, Chih-Hsing
;
Horng, Jeou-Shyan
;
Chou, Sheng-Fang
; …
- In:
Journal of hospitality marketing & management
31
(
2022
)
7
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pp. 872-898
Persistent link: https://www.econbiz.de/10013357143
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