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Inside sales social media use and its strategic implications for salesperson-customer digital engagement and performance
Chaker, Nawar N.; Nowlin, Edward L.; Pivonka, Maxwell T.; … - In: Industrial marketing management : the international … 100 (2022), pp. 127-144
Persistent link: https://www.econbiz.de/10013206400
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Enhancing organizational sensemaking : an examination of the interactive effects of sales capabilities and marketing dashboards
Krush, Michael T.; Agnihotri, Raj; Trainor, Kevin J.; … - In: Industrial marketing management : the international … 42 (2013) 5, pp. 824-835
Persistent link: https://www.econbiz.de/10010211301
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Enhancing organizational sensemaking: An examination of the interactive effects of sales capabilities and marketing dashboards
Krush, Michael T.; Agnihotri, Raj; Trainor, Kevin J.; … - In: Industrial marketing management : the international … 42 (2013) 5, pp. 824-835
Persistent link: https://www.econbiz.de/10010175144