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Marketing China to U.S. travelers through electronic word-of-mouth and destination image : taking Beijing as an example
Li, Ran; Luo, Zhenpeng; Bilgihan, Anil; Okumus, Fevzi - In: Journal of vacation marketing 27 (2021) 3, pp. 267-286
Persistent link: https://www.econbiz.de/10012593253
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Using local cuisines when promoting small Caribbean island destinations
Okumus, Fevzi; Kock, Gerald; Scantlebury, Michael M. G.; … - In: Journal of travel and tourism marketing 30 (2013) 3/4, pp. 410-429
Persistent link: https://www.econbiz.de/10009775402
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Assessing the web-based destination marketing activities : a relationship marketing perspective
Cobos, Liza M.; Wang, Youcheng; Okumus, Fevzi - In: Journal of hospitality marketing & management 18 (2009) 4, pp. 421-444
Persistent link: https://www.econbiz.de/10003862061
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Regional destination marketing: a collaborative approach
Naipaul, Sandra; Wang, Youcheng; Okumus, Fevzi - In: Journal of travel and tourism marketing 26 (2009) 5/6, pp. 462-481
Persistent link: https://www.econbiz.de/10003891968
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Marketing philosophies : evidence from Turkey
Tosun, Cevat; Okumus, Fevzi; Fyall, Alan - In: Annals of tourism research : ATR ; a social sciences journal 35 (2008) 1, pp. 127-147
Persistent link: https://www.econbiz.de/10003691769
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Cultural tourism in Turkey : a missed opportunity
Okumus, Fevzi; Avci, Umut; Kilic, Izzet; Walls, Andrew R. - In: Journal of hospitality marketing & management 21 (2012) 5/6, pp. 638-658
Persistent link: https://www.econbiz.de/10009621093
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Does self-congruity or functional congruity better predict destination attachment? : a higher-order structural model
Usakli, Ahmet; Kucukergin, Kemal Gurkan; Shi, Da; … - In: Journal of destination marketing & management 23 (2022), pp. 1-14
Persistent link: https://www.econbiz.de/10013194640
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Do tourists' personality traits moderate the relationship between social media content sharing and destination involvement?
Dedeoğlu, Bekir Bora; Okumus, Fevzi; Yi, Xiaoli; Jin, … - In: Journal of travel and tourism marketing 36 (2019) 5, pp. 612-626
Persistent link: https://www.econbiz.de/10012179447
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The effects of host sincerity on tourists' perceived destination image
Wu, Lingfei; Taheri, Babak; Okumus, Fevzi; Wang, Suosheng - In: The service industries journal 44 (2024) 1/2, pp. 83-104
Persistent link: https://www.econbiz.de/10014450281
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Investigating revisit intentions of religious tourists to natural disaster-affected religious destinations
Rajesh, J. Irudhaya; Narendran, Roshni; Verma, Prikshat; … - In: Tourism analysis : an interdisciplinary tourism & … 27 (2022) 4, pp. 529-545
Persistent link: https://www.econbiz.de/10013552599