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Palmer, Adrian
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European journal of marketing
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The effects of anticipatory emotions on service satisfaction and behavioral intention
Koenig-Lewis, Nicole
;
Palmer, Adrian
- In:
The journal of services marketing
28
(
2014
)
6
,
pp. 437-451
Persistent link: https://www.econbiz.de/10010434609
Saved in:
2
Consumer
anticipation
as a performative experience
Vichiengior, Tunyaporn
;
Ackermann, Claire-Lise
;
Palmer, …
- In:
European journal of marketing
57
(
2023
)
11
,
pp. 3005-3039
Persistent link: https://www.econbiz.de/10014448603
Saved in:
3
The effects of anticipatory emotions on service satisfaction and behavioral intention
Koenig-Lewis, Nicole
;
Palmer, Adrian
- In:
Journal of Services Marketing
28
(
2014
)
6
,
pp. 437-451
Purpose – This paper aims to contribute critical discussion about the role of expectations and
anticipation
in …
Persistent link: https://www.econbiz.de/10014906379
Saved in:
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