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Is more capability always benefical for firm performance? : market orientation, core business process capabilities and business environment
Jaakkola, Matti; Frösén, Johanna; Tikkanen, Henrikki; … - In: Journal of marketing management : MM 32 (2016) 13/14, pp. 1359-1385
Persistent link: https://www.econbiz.de/10011585861
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Awareness, action and context-specificity of blue ocean practices in sales management
Parvinen, Petri; Aspara, Jaakko; Hietanen, Joel; … - In: Management decision : MD 49 (2011) 8, pp. 1218-1234
Persistent link: https://www.econbiz.de/10009355101
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Sales activity systematization and performance : differences between product and service firms
Parvinen, Petri; Aspara, Jaakko; Kajalo, Sami; … - In: The journal of business & industrial marketing 28 (2013) 6, pp. 494-505
Persistent link: https://www.econbiz.de/10009790089
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Sales activity systematization and performance: differences between product and service firms
Parvinen, Petri; Aspara, Jaakko; Kajalo, Sami; … - In: The journal of business & industrial marketing 28 (2013) 6, pp. 494-505
Persistent link: https://www.econbiz.de/10010165852
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Awareness, action and context-specificity of blue ocean practices in sales management
Parvinen, Petri; Aspara, Jaakko; Hietanen, Joel; … - In: Management decision : MD 49 (2011) 8, pp. 1218-1235
Persistent link: https://www.econbiz.de/10009286420