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The impact of brand transparency of food delivery apps in interactive brand communication

Chopdar, Prasanta Kr; Paul, Justin - In: Journal of research in interactive marketing : … 18 (2024) 2, pp. 238-256

Persistent link: https://www.econbiz.de/10014521197

Dimensions of shopping preferences by women in India and the USA : a cross country study

Williams, Jacqueline A.; Paul, Justin - In: International journal of Indian culture and business … 8 (2014) 4, pp. 519-542

Persistent link: https://www.econbiz.de/10011282818

Predicting green product consumption using theory of planned behavior and reasoned action

Paul, Justin; Modi, Ashwin; Patel, Jayesh - In: Journal of retailing and consumer services 29 (2016), pp. 123-134

Persistent link: https://www.econbiz.de/10011442367

Dimensions of Shopping Preferences by Women in India and USA – A Cross Country Study

Williams, Jacqueline - 2014

The growth in women's education and disposable income, has led to a consequent rise in their affluence and spending habits among women across the globe. This study examines the shopping behaviour of women across India and in USA using primary data collected from 300 respondents by surveys. The...

Persistent link: https://www.econbiz.de/10013058382

Consumer ethics : a review and research agenda

Hassan, Syed Masroor; Rahman, Zillur; Paul, Justin - In: Psychology & marketing 39 (2022) 1, pp. 111-130

Persistent link: https://www.econbiz.de/10012796079

Examining the role of consumer impulsiveness in multiple app usage behavior among mobile shoppers

Chopdar, Prasanta Kr.; Paul, Justin; Korfiatis, Nikolaos; … - In: Journal of business research : JBR 140 (2022), pp. 657-669

Persistent link: https://www.econbiz.de/10013040732

Intrinsic motivation of luxury consumers in an emerging market

Shahid, Shadma; Paul, Justin - In: Journal of retailing and consumer services 61 (2021), pp. 1-11

Persistent link: https://www.econbiz.de/10012581875

Determinants of mobile apps adoption among young adults : theoretical extension and analysis

Mehra, Aashish; Paul, Justin; Kaurav, Rahul Pratap Singh - In: Journal of marketing communications 27 (2021) 5, pp. 481-509

Persistent link: https://www.econbiz.de/10012624661

The bright side of online consumer behavior : continuance intention for mobile payments

Purohit, Sonal; Arora, Rakhi; Paul, Justin - In: Journal of consumer behaviour 21 (2022) 3, pp. 523-542

Persistent link: https://www.econbiz.de/10013275506

Bandwagon effect revisited : a systematic review to develop future research agenda

Bindra, Sunali; Sharma, Deepika; Parameswar, Nakul; … - In: Journal of business research : JBR 143 (2022), pp. 305-317

Persistent link: https://www.econbiz.de/10013194539