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Incorporating the winescape into the theory of planned behaviour : examining "new world" wineries

Quintal, Vanessa Ann; Thomas, Ben; Phau, Ian - In: Tourism management : research, policies, practice 46 (2015), pp. 596-609

Persistent link: https://www.econbiz.de/10010486195

Students' perceptions of an internalised learning environment

Quintal, Vanessa; Phau, Ian - In: Marketing intelligence & planning 32 (2014) 1, pp. 89-106

Persistent link: https://www.econbiz.de/10010252837

Brand personality as a direct cause of brand extension success : does self-monitoring matter?

Ferguson, Graham; Lau, Kong Cheen; Phau, Ian - In: The journal of consumer marketing 33 (2016) 5, pp. 343-353

Persistent link: https://www.econbiz.de/10011553721

Motivations, attitudes and intentions towards luxury dining in airplane themed restaurants : moderating roles of desire to fly, desire for luxury and FOMO

Lau, Kong Cheen; Lee, Sean; Phau, Ian - In: Journal of hospitality and tourism insights 6 (2023) 5, pp. 1967-1989

Persistent link: https://www.econbiz.de/10014445536

Examining regulatory focus in the information processing of imagery and analytical advertisements

Roy, Rajat; Phau, Ian - In: Journal of advertising : official publication of the … 43 (2014) 4, pp. 371-381

Persistent link: https://www.econbiz.de/10010469994

A cross‐national investigation of university students' complaining behaviour and attitudes to complaining

Ferguson, Graham; Phau, Ian - In: Journal of International Education in Business 5 (2012) 1, pp. 50-70

Purpose – The purpose of this paper is to investigate how students from Australia, Indonesia and Malaysia differ in … completed by a sample of university students on an Australian university campus. ANOVA was used to compare differences between … – Australian students have a less positive attitude to complaining than Malaysian and Indonesian consumers. Contrary to …

Persistent link: https://www.econbiz.de/10014878095

How young adult consumers evaluate diffusion brands : effects of brand loyalty and status consumption

Phau, Ian; Cheong, Edith - In: Journal of international consumer marketing 21 (2009) 2, pp. 109-123

Persistent link: https://www.econbiz.de/10003890723

Young consumers' evaluations of diffusion brands

Phau, Ian; Cheong, Edith - In: Young consumers : insight and ideas for responsible … 10 (2009) 3, pp. 210-224

Persistent link: https://www.econbiz.de/10003898956

To buy or not to buy a "counterfeit" Ralph Lauren polo shirt : the role of lawfulness and legality toward purchasing counterfeits

Phau, Ian; Sequeira, Marishka; Dix, Steve - In: Asia-Pacific journal of business administration 1 (2009) 1, pp. 68-80

Persistent link: https://www.econbiz.de/10003915451

Consumers' willingness to knowingly purchase counterfeit products

Phau, Ian; Sequeira, Marishka; Dix, Steve - In: Direct marketing : an international journal 3 (2009) 4, pp. 262-281

Persistent link: https://www.econbiz.de/10003935938

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