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~person:"Phau, Ian"
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Consumer behaviour
83
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83
Brand management
32
Markenführung
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Luxury goods
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Brand image
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Phau, Ian
Berger, Allen N.
199
Ongena, Steven
190
Homburg, Christian
173
Hasan, Iftekhar
160
Bruhn, Manfred
155
Molyneux, Philip
155
Beck, Thorsten
150
Weill, Laurent
140
Huber, Frank
136
Han, Heesup
135
Bauer, Hans H.
132
Levine, Ross
123
Herrmann, Andreas
122
Belk, Russell W.
116
Mattila, Anna S.
114
Buch, Claudia M.
108
Wiedmann, Klaus-Peter
106
Mester, Loretta J.
102
Grunert, Klaus G.
101
Hassan, M. Kabir
100
Demirgüç-Kunt, Asli
99
Sheth, Jagdish N.
99
Kumar, V.
98
Tarazi, Amine
98
Agarwal, Sumit
97
Degryse, Hans
97
Saunders, Anthony
95
Verhoef, Peter C.
94
Koetter, Michael
92
Carletti, Elena
91
Grewal, Dhruv
91
Acharya, Viral V.
86
Dwivedi, Yogesh Kumar
85
Fadzlan Sufian
85
Lusk, Jayson L.
85
Asongu, Simplice
84
Usman, Osly
84
Gierl, Heribert
83
Paul, Justin
82
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Marketing intelligence & planning
8
Journal of fashion marketing and management
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Journal of promotion management : JPM
6
Journal of business research : JBR
5
Journal of international consumer marketing
5
Australasian marketing journal
4
Journal of retailing and consumer services
4
The journal of brand management : an international journal
4
European journal of marketing : EJM
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Country of origin effect : looking back and moving forward
2
Direct marketing : an international journal
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of travel and tourism marketing
2
Strategic change
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
Young consumers : insight and ideas for responsible marketers
2
Asia Pacific Journal of Marketing and Logistics Ser.
1
Asia-Pacific journal of business administration
1
Brand management ; Vol. 4
1
International journal of consumer studies
1
International journal of wine business research : IJWBR
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality and tourism insights
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of vacation marketing
1
Journal of vacation marketing : an international journal
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Psychology & marketing
1
Services marketing quarterly
1
The journal of services marketing
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Tourism management : research, policies, practice
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Tourism management perspectives : TMP
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ECONIS (ZBW)
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1
Wine tourist engagement with the winescape : scale development and validation
Thomas, Ben
;
Quintal, Vanessa Ann
;
Phau, Ian
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
5
,
pp. 793-828
Persistent link: https://www.econbiz.de/10011912763
Saved in:
2
Comparing student loyalty behavioural intentions across multi entry mode deliveries : an Australian perspective
Quintal, Vanessa
;
Phau, Ian
- In:
Australasian marketing journal
24
(
2016
)
3
,
pp. 187-197
Persistent link: https://www.econbiz.de/10011596768
Saved in:
3
Idol attachment and human brand loyalty
Huang, Yu-an
;
Lin, Chad
;
Phau, Ian
- In:
European journal of marketing : EJM
49
(
2015
)
7/8
,
pp. 1234-1255
Persistent link: https://www.econbiz.de/10011338789
Saved in:
4
Through the looking glass : perceiving risk and emotions toward cosmetic procedure engagement
Sood, Abhinav
;
Quintal, Vanessa Ann
;
Phau, Ian
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10012798379
Saved in:
5
Case-based models of customer-perceived sustainable marketing and its effect on perceived customer equity
Sun, Yang
;
Garrett, Tony C.
;
Phau, Ian
;
Zheng, Bing
- In:
Journal of business research : JBR
117
(
2020
),
pp. 615-622
Persistent link: https://www.econbiz.de/10012288061
Saved in:
6
Luxury brand strategies and customer experiences : contributions to theory and practice
Ko, Eunju
;
Phau, Ian
;
Aiello, Gaetano
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5749-5752
Persistent link: https://www.econbiz.de/10011597488
Saved in:
7
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
Saved in:
8
Integrating Chinese cultural philosophies on the effects of employee friendliness, helpfulness and respectfulness on customer satisfaction
Liu, Matthew Tingchi
;
Yan, Li
;
Phau, Ian
;
Pérez, Andrea
; …
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 464-487
Persistent link: https://www.econbiz.de/10011574451
Saved in:
9
Personality attributes of botanic parks and their effects on visitor attitude and behavioural intentions
Quintal, Vanessa Ann
;
Lwin, Michael
;
Phau, Ian
;
Lee, Sean
- In:
Journal of vacation marketing
25
(
2019
)
2
,
pp. 176-192
Persistent link: https://www.econbiz.de/10012165813
Saved in:
10
Religiosity and digital piracy : an empirical examination
Casidy, Riza
;
Phau, Ian
;
Lwin, Michael
- In:
Services marketing quarterly
37
(
2016
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10011452121
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