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Implications of marketing capability and research and development intensity on firm default risk
Wenbin, Sun; Price, Joseph M. - In: Journal of marketing management : MM 32 (2016) 1/2, pp. 179-206
Persistent link: https://www.econbiz.de/10011438603
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The longitudinal effects of internationalization on firm performance : the moderating role of marketing capability
Wenbin, Sun; Price, Joseph M.; Ding, Yuan - In: Journal of business research : JBR 95 (2019), pp. 326-337
Persistent link: https://www.econbiz.de/10011980110
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The impact of environmental uncertainty on increasing customer satisfaction through corporate social responsibility
Wenbin, Sun; Price, Joseph M. - In: European journal of marketing : EJM 50 (2016) 7/8, pp. 1209-1238
Persistent link: https://www.econbiz.de/10011608901
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Doing good and doing bad : the impact of corporate social responsibility and irresponsibility on firm performance
Price, Joseph M.; Wenbin, Sun - In: Journal of business research : JBR 80 (2017), pp. 82-97
Persistent link: https://www.econbiz.de/10011771447
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Board structure and firm capability : an environment-embedded relationship between board diversity and marketing capability
Wenbin, Sun; Ding, Zhihua; Price, Joseph M. - In: Industrial marketing management : the international … 90 (2020), pp. 14-29
Persistent link: https://www.econbiz.de/10012321910