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Bridging sales and service quality functions in retailing high-technology consumer products

Rajagopal - In: International journal of services and operations management 7 (2010) 2, pp. 177-199

Persistent link: https://www.econbiz.de/10008662894

Agile Marketing Strategies : New Approaches to Engaging Consumer Behavior

Rajagopal - 2022

Part-I:The Convergence -- Chapter 1:Consumer Dynamics -- Chapter 2:Social Media and Markets -- Chapter 3:Relationship Strategy -- Part-II:The Shift -- Chapter 4:Neurobehavioral Perspectives -- Chapter 5:Rethinking Marketing -- Chapter 6:The Agile Mind-set -- Part-III:Window to the Future --...

Persistent link: https://www.econbiz.de/10013287736

Convergence of quality and productivity in start-up enterprises : analysis of divergent value perspectives

Rajagopal; Rajagopal, Ananya - In: International journal of productivity and quality … 40 (2023) 1, pp. 55-79

Persistent link: https://www.econbiz.de/10014364199

Effects of customer services efficiency and market effectiveness on dealer performance

Rajagopal - In: International journal of services and operations management 5 (2009) 5, pp. 575-594

Persistent link: https://www.econbiz.de/10003884853

Impact of customer-centric technologies on retail banking

Rajagopal; Rajagopal, Ananya - In: International journal of business competition and … 1 (2010) 2, pp. 147-161

Persistent link: https://www.econbiz.de/10009727493

Editorial: contemporary perspectives towards building brand personality and loyalty in leisure and tourism industry

Rajagopal - In: International journal of leisure and tourism marketing … 5 (2016/2017) 3, pp. 199-201

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Global competitiveness and cannibalization threats in the marketplace : a state-of-the-art study

Rajagopal - In: Dexterity in global business : a cross-dimensional analysis, (pp. 117-143). 2014

Persistent link: https://www.econbiz.de/10010359873

Dexterity in global business : a cross-dimensional analysis

Rajagopal (contributor) - 2014

Persistent link: https://www.econbiz.de/10010251766

Editorial: money, banking, and stakeholder value in emerging markets

Rajagopal - In: International journal of business competition and … 4 (2015) 1/2, pp. 1-2

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Trade and economy in emerging markets

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