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Roberts, John H.
Roberts, John
423
Milgrom, Paul
78
Kalai, Ehud
73
Myerson, Roger B.
59
Roberts, John M.
54
Matsuyama, Kiminori
41
Bloom, Nicholas
34
Pavan, Alessandro
34
Solan, Eilon
34
Gibbons, Robert
33
Bagwell, Kyle
32
Mahajan, Aprajit
32
Gilboa, Itzhak
30
Saari, Donald G.
30
Sanderson, Paul
27
Reiter, Stanley
26
Wolinsky, Asher
24
Satterthwaite, Mark A.
23
Kamien, Morton I.
22
Eifert, Benn
21
Fershtman, Chaim
21
Zemel, Eitan
20
Barker, Richard
19
Hendry, John
19
McKenzie, David
19
Jackson, Matthew O.
18
Mortensen, Dale T.
18
Lehrer, Ehud
17
Matthews, Steven A.
17
Vieille, Nicolas
17
Balachandran, V.
16
Blin, Jean-Marie
16
Postlewaite, Andrew
16
Rogerson, William P.
16
Baron, David P.
15
Judd, Kenneth L.
15
Schmeidler, David
15
Sonnenschein, Hugo
14
Strulovici, Bruno
14
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
Working paper series
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
MSI reports : working paper series
3
Faculty & research / Insead : working paper series
2
Journal of marketing
2
Journal of marketing management : MM
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
The marketing : accounting interface
2
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Handbook of marketing strategy
1
Journal of economic literature
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of service theory and practice : JSTP
1
Marketing letters : a journal of research in marketing
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Research policy : policy, management and economic studies of science, technology and innovation
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The SAGE handbook of international marketing
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ECONIS (ZBW)
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[Rezension von: Hart, Oliver, Firms, contracts, and financial structure]
Roberts, John H.
- In:
Journal of economic literature
35
(
1997
)
2
,
pp. 793-795
Persistent link: https://www.econbiz.de/10001348978
Saved in:
2
The implications of risk aversion and information unvertainty on optimal new product launch strategies
Roberts, John H.
-
1990
Persistent link: https://www.econbiz.de/10000847194
Saved in:
3
An exploratory approach to study the effect of disconfirmation on customer satisfaction
Burton, Suzan
;
Sheather, Simon J.
;
Roberts, John H.
-
1997
Persistent link: https://www.econbiz.de/10000956070
Saved in:
4
The marketing accounting interface : lessons and limitations
Sidhu, Baljit K.
;
Roberts, John H.
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 669-686
Persistent link: https://www.econbiz.de/10003768141
Saved in:
5
Assessing marketing performance : dont't settle for a silver metric
Ambler, Tim
;
Roberts, John H.
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 733-750
Persistent link: https://www.econbiz.de/10003768182
Saved in:
6
Global branding
Roberts, John H.
;
Cayla, Julien
- In:
The SAGE handbook of international marketing
,
(pp. 346-360)
.
2009
Persistent link: https://www.econbiz.de/10003792156
Saved in:
7
2007 ISMS practice prize competition : special section introduction
Roberts, John H.
;
Lilien, Gary L.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 617-619
Persistent link: https://www.econbiz.de/10003884890
Saved in:
8
Why, when, and how should the effect of marketing be measured? : a stakeholder perspective for corporate social responsibility metrics
Raghubir, Priya
;
Roberts, John H.
;
Lemon, Katherine N.
; …
- In:
Journal of public policy & marketing : JPP & M ; an …
29
(
2010
)
1
,
pp. 66-77
Persistent link: https://www.econbiz.de/10003979317
Saved in:
9
Beware the silver metric : marketing performance measurement has to be multidimensional ; report No. 06-113
Ambler, Tim
;
Roberts, John H.
- In:
MSI reports : working paper series
(
2006
)
3
,
pp. 3-13
Persistent link: https://www.econbiz.de/10003393736
Saved in:
10
Response to Ambler and Roberts' " Beware the silver metric" : report No. 06-114
Peppers, Don
;
Rogers, Martha
- In:
MSI reports : working paper series
(
2006
)
3
,
pp. 15-18
Persistent link: https://www.econbiz.de/10003393765
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