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A comparison of response characteristics from web and telephone surveys
Roster, Catherine A.; Rogers, Robert D.; Albaum, Gerald; … - In: International journal of market research : JMRS ; the … 46 (2004) 3, pp. 359-374
Persistent link: https://www.econbiz.de/10006693207
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Designing web surveys in marketing research : does use of forced answering affect completion rates?
Albaum, Gerald S.; Roster, Catherine A.; Wiley, James; … - In: Journal of marketing theory and practice 18 (2010) 3, pp. 285-293
Persistent link: https://www.econbiz.de/10003997687
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Topic sensitivity and Internet survey design : a cross-cultural/national study
Roster, Catherine A.; Albaum, Gerald S.; Smith, Scott M. - In: Journal of marketing theory and practice 22 (2014) 1, pp. 91-102
Persistent link: https://www.econbiz.de/10010346478
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A multi-group analysis of online survey respondent data quality : comparing a regular USA consumer panel to MTurk samples
Smith, Scott M.; Roster, Catherine A.; Golden, Linda L.; … - In: Journal of business research : JBR 69 (2016) 8, pp. 3139-3148
Persistent link: https://www.econbiz.de/10011507956
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Topic sensitivity and research design : effects on internet survey respondents' motives
Albaum, Gerald S.; Roster, Catherine A.; Smith, Scott M. - In: Asia Pacific journal of marketing and logistics 26 (2014) 1, pp. 147-161
Persistent link: https://www.econbiz.de/10011510257
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Effect of topic sensitivity on online survey panelists' motivation and data quality
Roster, Catherine A.; Albaum, Gerald S.; Smith, Scott M. - In: Journal of marketing theory and practice 25 (2017) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10011654477
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Designing web surveys in marketing research : does use of forced answering affect completion rates?
Albaum, Gerald; Roster, Catherine A.; Wiley, James; … - In: Journal of marketing theory and practice 18 (2010) 3, pp. 285-293
Persistent link: https://www.econbiz.de/10009884949