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Crafting experiential value via smartphone apps channel

Sajad Rezaei; Naser Valaei - In: Marketing intelligence & planning 35 (2017) 5, pp. 688-702

Persistent link: https://www.econbiz.de/10011774662

Dragging market mavens to promote apps repatronage intention : the forgotten market segment

Sajad Rezaei - In: Journal of promotion management : JPM 24 (2018) 4, pp. 511-532

Persistent link: https://www.econbiz.de/10011979104

Determinants of app stores continuance behavior : a PLS path modelling approach

Sajad Rezaei; Shahijan, Milad Kalantari; Amin, Muslim; … - In: Journal of internet commerce 15 (2016) 4, pp. 408-440

Persistent link: https://www.econbiz.de/10011636579

Apps management and e-commerce transactions in real-time

Sajad Rezaei (ed.) - 2017

"This book contains the most important research topics, concepts, trends, issues, and practice implications in Apps … current and future implementation of Apps-Commerce and serves as a source of knowledge for researchers, educators, students …

Persistent link: https://www.econbiz.de/10011645154

Apps-commerce in emerging markets : insights and future business models

Sajad Rezaei; Emmi, Maryam - In: Apps management and e-commerce transactions in real-time, (pp. 51-69). 2017

Persistent link: https://www.econbiz.de/10011690426

Essential of apps marketing implementation and e-commerce strategies : apps users' decision-making process

Sajad Rezaei; Chew, Hong Wee; Naser Valaei - In: Apps management and e-commerce transactions in real-time, (pp. 141-158). 2017

Persistent link: https://www.econbiz.de/10011690465

Brand personality, social status, and physical vanity in building luxury fashion branded apps

Shanthi Bavani V. Raja Mohan; Sajad Rezaei - In: Apps management and e-commerce transactions in real-time, (pp. 176-193). 2017

Persistent link: https://www.econbiz.de/10011690494

Post-purchase apps usage attitudes : revisiting trust, customer satisfaction, and loyalty of apps usage

Sajad Rezaei; Sivasubramaniam, Srikaanth; Ho, Ree C. - In: Apps management and e-commerce transactions in real-time, (pp. 194-209). 2017

Persistent link: https://www.econbiz.de/10011690500

Apps in hospitality and tourism : conceptualization of branded apps in building traveler satisfaction and loyalty

Sajad Rezaei; Shahijan, Milad Kalantari - In: Apps management and e-commerce transactions in real-time, (pp. 210-235). 2017

Persistent link: https://www.econbiz.de/10011690502

Antecedents of apps channel selection : a research proposal

Muthukumaran, Mark Arjun; Sajad Rezaei; Yoke Moi Oh; Gu … - In: Apps management and e-commerce transactions in real-time, (pp. 252-273). 2017

Persistent link: https://www.econbiz.de/10011690506