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~person:"Sheth, Jagdish N."
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Consumer behaviour
74
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74
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41
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23
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19
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17
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Sheth, Jagdish N.
Bruhn, Manfred
179
Kotler, Philip
131
Meffert, Heribert
125
Belk, Russell W.
123
Homburg, Christian
123
Bauer, Hans H.
119
Han, Heesup
116
Wiedmann, Klaus-Peter
111
Huber, Frank
106
Gierl, Heribert
105
Grunert, Klaus G.
104
Mattila, Anna S.
102
Herrmann, Andreas
98
Pepels, Werner
92
Kaiser, Harry M.
91
Pelsmacker, Patrick de
88
Lusk, Jayson L.
87
Phau, Ian
86
Grewal, Dhruv
82
Backhaus, Klaus
81
Tomczak, Torsten
81
Eisend, Martin
78
Albach, Horst
77
Bagozzi, Richard P.
77
Dwivedi, Yogesh Kumar
76
Usman, Osly
76
Chintagunta, Pradeep K.
74
Foxall, Gordon R.
74
Rajagopal
74
Kumar, V.
73
Septianto, Felix
73
Ahlert, Dieter
71
Anderson, Simon P.
71
Keller, Kevin Lane
70
Khare, Arpita
70
Verhoef, Peter C.
70
Esch, Franz-Rudolf
69
Wansink, Brian
69
Loureiro, Sandra Maria Correia
68
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Freie Universität Berlin / Institut für Marketing
1
International Conference on Relationship Marketing <1996, Berlin>
1
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Legends in consumer behavior
42
Legends in marketing
30
Legends in strategic marketing
5
Journal of marketing theory and practice
4
Journal of business research : JBR
3
Journal of macromarketing
3
Journal of the Academy of Marketing Science
3
Journal of global marketing
2
AMS review : official publication of the Academy of Marketing Science
1
Best practices in international marketing
1
Emerald Points
1
Emerald Points Ser.
1
Faculty working paper / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Faculty working papers / College of Commerce and Business Administration / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Global business perspectives series
1
Handbook of relationship marketing
1
Handbook on cross-cultural marketing
1
Harper & Row's series in marketing management
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing theory and practice : JMTP
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Marketing theory
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Marketing update : dynamic marketing readings
1
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1
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1
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ECONIS (ZBW)
122
USB Cologne (EcoSocSci)
3
Showing
1
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1
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
2
Strategies of
advertising
transferability in multinational marketing
Sheth, Jagdish N.
-
1972
Persistent link: https://www.econbiz.de/10000726986
Saved in:
3
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
4
Impact of emerging markets on marketing : rethinking existing perspectives and practices
Sheth, Jagdish N.
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 166-182
Persistent link: https://www.econbiz.de/10009270886
Saved in:
5
A journey of an accidental marketing scholar
Krishnan, Balaji C.
;
Sheth, Jagdish N.
-
2011
Persistent link: https://www.econbiz.de/10009270374
Saved in:
6
Business models to serve low-income consumers in emerging markets
Pels, Jaqueline
;
Sheth, Jagdish N.
- In:
Marketing theory
17
(
2017
)
3
,
pp. 373-391
Persistent link: https://www.econbiz.de/10011825009
Saved in:
7
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
8
Relationship marketing in consumer markets : antecedents and consequences
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Handbook of relationship marketing
,
(pp. 171-207)
.
2000
Persistent link: https://www.econbiz.de/10001559315
Saved in:
9
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
10
Mindful consumption : a customer-centric approach to sustainability
Sheth, Jagdish N.
;
Sethia, Nirmal K.
;
Srinivas, Shanthi
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
1
,
pp. 21-39
Persistent link: https://www.econbiz.de/10008909612
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