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Marketing management
Sethi, S.Prakash; Sheth, Jagdish N. - 1973
Persistent link: https://www.econbiz.de/10003191019
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Financial Management
Sethi, S.Prakash - 1973
Persistent link: https://www.econbiz.de/10001498551
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Some thoughts on the future of marketing models
Sheth, Jagdish N. - In: Esomar congress (1976), pp. 253-261
Persistent link: https://www.econbiz.de/10003679443
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Marketing theory : classic and contemporary readings
Sheth, Jagdish N.; Garrett, Dennis E. - 1986
Persistent link: https://www.econbiz.de/10000717686
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Revitalizing relationship marketing
Sheth, Jagdish N. - In: The journal of services marketing 31 (2017) 1, pp. 6-10
Persistent link: https://www.econbiz.de/10011615581
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Brickbats and bouquets for marketing
Kitchen, Philip J.; Sheth, Jagdish N. - In: European journal of marketing : EJM 50 (2016) 11, pp. 1906-1923
Persistent link: https://www.econbiz.de/10011641385
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Macromarketing applications, Part II: marketing versus consumer research
Holbrook, Morris B. - 2015
Persistent link: https://www.econbiz.de/10010505780
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Macromarketing applications, Part I: ethical concerns, social issues, and animal companions
Holbrook, Morris B. - 2015
Persistent link: https://www.econbiz.de/10010505794
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Marketing applications : branding, communications, and strategy
Holbrook, Morris B. - 2015
Persistent link: https://www.econbiz.de/10010505798
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Strategic marketing management in Asia : case studies and lessons across industries
Andaleeb, Syed Saad (ed.); Ḥasan, Khālid (ed.);  … - 2016
to create effective marketing strategies that will help growing their businesses. Featuring top academics and …
Persistent link: https://www.econbiz.de/10012215561