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Consumer behavior : information processing and decision making
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299927
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Management information systems, technology, and marketing
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009301066
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Ethics, quality of life, and pedagogy
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009301069
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Marketing of services : retailing and health care
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299913
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International and cross-cultural marketing
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299916
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Marketing management and policy
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299919
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Research methodology : research design and data analysis
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299963
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Research methodology : conjoint analysis, multidimensional scaling, and related techniques
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299967
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Consumer behavior research
Zaltman, Gerald; Barabba, Vincent P.; Johnston, Wesley J.; … - 2018
Persistent link: https://www.econbiz.de/10011900008
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Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N. - 2010
Persistent link: https://www.econbiz.de/10003925978