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~person:"Sheth, Jagdish N."
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Marketing management
41
Marketingmanagement
41
Internationales Marketing
16
Marketing theory
16
Marketingtheorie
16
International marketing
15
Consumer behaviour
11
Konsumentenverhalten
11
Marketing
10
Beziehungsmarketing
7
Relationship marketing
7
Marktforschung
5
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4
Rajan Varadarajan
4
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3
Naresh K. Malhotra
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Schwellenländer
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Afrika
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Jagdish N. Sheth
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Reform
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Wissenschaftliche Methode
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29.03.1996
1
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17
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5
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3
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English
54
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Sheth, Jagdish N.
Kotler, Philip
124
Bruhn, Manfred
107
Meffert, Heribert
96
Homburg, Christian
83
Pepels, Werner
58
Keller, Kevin Lane
47
Kumar, V.
47
Backhaus, Klaus
46
Kotabe, Masaaki
46
Czinkota, Michael R.
44
Tomczak, Torsten
41
Kirchgeorg, Manfred
40
Berndt, Ralph
37
Sander, Matthias
36
Vrontis, Demetris
36
Belz, Christian
34
Esch, Franz-Rudolf
34
Kitchen, Philip J.
34
Wiedmann, Klaus-Peter
34
Ahlert, Dieter
33
Kleinaltenkamp, Michael
33
Ronkainen, Ilkka A.
33
Albers, Sönke
32
Bauer, Hans H.
32
Fantapié Altobelli, Claudia
32
Douglas, Susan P.
31
Burmann, Christoph
30
Keegan, Warren J.
30
Piercy, Nigel
30
Kaynak, Erdener
29
Fritz, Wolfgang
28
Cavusgil, S. Tamer
27
Diamantopoulos, Adamantios
27
Kerin, Roger A.
27
Peter, Jerome Paul
27
Zentes, Joachim
27
Hollensen, Svend
26
O'Cass, Aron
26
Reinecke, Sven
26
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Freie Universität Berlin / Institut für Marketing
1
International Conference on Relationship Marketing <1996, Berlin>
1
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Legends in marketing
21
Legends in strategic marketing
5
Journal of macromarketing
3
Journal of marketing theory and practice
2
Journal of the Academy of Marketing Science
2
AMS review : official publication of the Academy of Marketing Science
1
Best practices in international marketing
1
Faculty working paper / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Faculty working papers / College of Commerce and Business Administration / Bureau of Economic and Business Research, College of Commerce and Business Administration, University of Illinois
1
Global business perspectives series
1
Handbook of relationship marketing
1
Handbook on cross-cultural marketing
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business research : JBR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing theory and practice : JMTP
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Marketing theory
1
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ECONIS (ZBW)
54
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1
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
2
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
3
Impact of emerging markets on marketing : rethinking existing perspectives and practices
Sheth, Jagdish N.
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 166-182
Persistent link: https://www.econbiz.de/10009270886
Saved in:
4
Borderless media : rethinking international marketing
Sheth, Jagdish N.
- In:
Journal of international marketing
28
(
2020
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012167070
Saved in:
5
Global marketing perspectives
Sheth, Jagdish N.
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10000765635
Saved in:
6
Strategies of advertising transferability in multinational marketing
Sheth, Jagdish N.
-
1972
Persistent link: https://www.econbiz.de/10000726986
Saved in:
7
Perspectives on macromarketing in the African context : introduction to the special issue
Dadzie, Kofi Q.
;
Sheth, Jagdish N.
- In:
Journal of macromarketing
40
(
2020
)
1
,
pp. 8-12
Persistent link: https://www.econbiz.de/10012159099
Saved in:
8
International marketing
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969730
Saved in:
9
The antecedents and consequences of integrated global marketing
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Best practices in international marketing
,
(pp. 3-15)
.
2002
Persistent link: https://www.econbiz.de/10001680872
Saved in:
10
Handbook of relationship marketing
Sheth, Jagdish N.
(
ed.
)
-
2000
Persistent link: https://www.econbiz.de/10001421986
Saved in:
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