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Increasing experiential value and relationship quality : an investigation of pop-up dining experiences
Taylor, Scott; DiPietro, Robin B.; So, Kevin Kam Fung - In: International journal of hospitality management 74 (2018), pp. 45-56
Persistent link: https://www.econbiz.de/10011924599
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Customer engagement with tourism brands : scale development and validation
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley - In: Journal of hospitality & tourism research : JHTR ; the … 38 (2014) 3, pp. 304-329
Persistent link: https://www.econbiz.de/10010398802
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The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 1, pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
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Understanding customer engagement and social media activities in tourism : a latent profile analysis and cross-validation
So, Kevin Kam Fung; Wei, Wei; Martin, Drew - In: Journal of business research : JBR 129 (2021), pp. 474-483
Persistent link: https://www.econbiz.de/10012509683
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The influence of customer brand identification on hotel brand evaluation and loyalty development
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: International journal of hospitality management 34 (2013), pp. 31-41
Persistent link: https://www.econbiz.de/10009766748
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Enhancing customer relationships with retail service brands : the role of customer engagement
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of service management 27 (2016) 2, pp. 170-193
Persistent link: https://www.econbiz.de/10011565134