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Srinivasan, V.
Green, Paul E.
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Fundamentals of marketing research ; Vol. 6
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Legends in marketing
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Conjoint analysis: the pioneering years
Green, Paul E.
;
Hauser, John R.
;
Rao, Vithala R.
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2017
Persistent link: https://www.econbiz.de/10011634269
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Conjoint analysis in consumer research : issues and outlook
Green, Paul E.
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Srinivasan, V.
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2007
Persistent link: https://www.econbiz.de/10003541532
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Conjoint analysis in marketing : new developments with implications for research and practice
Green, Paul E.
;
Srinivasan, V.
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2007
Persistent link: https://www.econbiz.de/10003541534
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