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Modelling customer process activites in interactive value creation
Eichentopf, Thomas; Kleinaltenkamp, Michael; Stiphout, … - In: Journal of service management 22 (2011) 5, pp. 650-663
Persistent link: https://www.econbiz.de/10009406386
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Customer Processes in Business-to-Business Service Transactions
Stiphout, Janine van; Frauendorf, Janine - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003389048
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Modelling customer process activities in interactive value creation
Eichentopf, Thomas; Kleinaltenkamp, Michael; Stiphout, … - In: Journal of service management 22 (2011) 5, pp. 650-664
Persistent link: https://www.econbiz.de/10009340253