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Sales promotion : fast growth, faulty management
Strang, Roger A. - In: Harvard business review : HBR 54 (1976) 4, pp. 115-124
Persistent link: https://www.econbiz.de/10002916886
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The promotial planning process
Strang, Roger A. - 1980
Persistent link: https://www.econbiz.de/10004811652
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Bankers and the cashless society
Bennett, Roger C.; Strang, Roger A. - In: Business Horizons 21 (1978) 3, pp. 38-45
Persistent link: https://www.econbiz.de/10005354026
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Bankers and the cashless society
Bennett, Roger C.; Strang, Roger A. - In: Business horizons 21 (1978) 3, pp. 38-45
Persistent link: https://www.econbiz.de/10003488321
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Exploring the new marketing : study guide, selected readings, case incidents, and other exercises
Fulmer, Robert M. (contributor);  … - 1976 - 1. print.
Persistent link: https://www.econbiz.de/10004008714
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The relationship between advertising and promotion in brand strategy
Strang, Roger A. (contributor);  … - 1975
Persistent link: https://www.econbiz.de/10004700326